Televisa

Background

Televisa is a Mexican TV conglomerate founded in 1973 after the merger of Telesistema Mexicano and Television Independiente de Mexico. It's one of the biggest TV companies in Mexico and Latin America, and owner of the channels Las Estrellas, Nu9ve, Foro TV, and Canal 5. In 2022, the company sold its content assets to Univision Communications and the company was renamed to TelevisaUnivision. Televisa retained their other assets as part of the deal.

1st Logo (1972-1977)

Nicknames: "Static Star", "Televisa Popcorn", "Cheesy Televisa", "Televisa Sun", "The Sun"

Logo: In the center of the screen, we see an orange horizontally segmented oval that represents an eye. This is surrounded by a chryon pentagon turning clockwise. As the shape is turning, the sides of the pentagon fold and form a star. The word "TELEVISA" (in a fat, segmented, and blocky font with "T" on the left and "ELE" stacked on "VISA" on its right side, with the "V" a part of the "T") appears below the oval.

Trivia: This logo was designed by Pedro Ramírez Vázquez.^[1] In 2001, it was re-designed to celebrate the 50th anniversary of Mexican television.

Variation: The "static" is removed sometimes. The logo may appear during the show closing.

FX/SFX: Very crude animation.

Music/Sounds:

The music may vary; sometimes, a guitar theme is heard, while in other cases, a "popping" theme (which is the 1974 Isao Tomita song "Snowflakes are Dancing") is used.
A female announcer that says "Televisa, a traves de su Canal 8, presenta" ("Televisa, through its Channel 8, presents" in Spanish). Sometimes, the spiel is shortened to "Televisa... presenta".

Availability: Uncommon. This is still on early episodes of El Chavo del 8, which was reran in every country in North & South America rather frequently (until 2020). Check Univision for this logo.

Legacy: The psychedelic graphics and slightly strange music may get to some.

2nd Logo (In-credit, 1977-2001)

Nicknames: "Sun in the Credits", "Televisa Sun II", "The Sun II"

Logo: Just the Televisa logo from the time superimposed in the beginning or the end of the show.

Variants:

In some shows like Los Ricos Tambien Lloran and Rosa Salvage, the logo is colored white.
In shows like La Carabina de Ambrosio and El Derecho de Nacer, the logo has its original orange color.
In Agujetas del Color de Rosa, we see a glassy version of the logo zooming and being colored in with its usual colors. This later plays in reverse.
In Muchachitas, we see several bars appearing off-screen and coming together to form the logo, which shines. It also has a silver look.
In Confidente de Secundaria, we see a 3D version of the logo which flies out of the scene.
In Locura de Amor, we see the logo zooming out on a black background, leaving a trail behind it.

FX/SFX: The fade in-out, most of the time.

Music/Sounds: Silent or the show opening/closing theme.

Availability: Extremely rare. Seen on shows released by the company.

3rd (known) Logo (1982-1990)

Nicknames: "Televisa Sun III", "The Sun III", "Spinning Sun"

Logo: On a black background, we see an orange segmented oval spin rapidly and zoom in, followed by a yellow circle. They come together to form the Televisa logo, which zooms out to the top-left corner while spinning.

FX/SFX: The zooming and spinning.

Music/Sounds: A synth jingle with an announcer saying "Televisa presenta su programa." ("Televisa presents its program.").

Availability: Seen on the intro for 24 Horas until the program's facelift in 1990.

4th (known) Logo (1986?-1992)

Nicknames: "Televisa Sun IV", "The Sun IV", "Rising Sun", "Television of the Rising Sun"

Logo: On a blue background, we see a yellow sun rise up to place itself in an orange segmented oval, forming the familiar logo which sparkles.

FX/SFX: The rising.

Music/Sounds: On El Camino Secreto, De Mi Enamórate by Daniela Romo plays over the logo during the song's first few seconds.

Availability: This was only seen on most soap-operas produced by Televisa during the 1980s.

5th (known) Logo (1992-January 1, 2001)

Nicknames: "Televisa Sun V", "The Sun V", "Golden Sun", "Zooming Sun"

Logo: We see the Televisa logo in CGI zoom in and tilt into its place. "PRESENTA" fades in below. The logo shines.

Variant:

Later, we see the bars zoom in and rotate at different times, until they stop. The logo zooms out. There is also no text.
In La Dueña, the logo appears superimposed on show opening.

FX/SFX: The zooming.

Music/Sounds: A rock tune followed by an announcer saying "Televisa Presenta..." The later version has a couple of descending synths followed by a whoosh.

Availability: Extremely rare. This was only seen on international prints of Univision programs such as Cristina among others.

6th Logo (1992-1995)

Nicknames: "Televisa Sun VI", "The Sun VI", "Still Sun"

Logo: Just the 2D Televisa logo in scarlet and yellow on a black background, either zooming in or still. Below is "PRESENTA", which varies in font.

Variant: There is a version with the company name at the top, with all the letters (except the "T" in "Televisa") in lowercase.

FX/SFX: The zooming or none.

Music/Sounds: Silent, a cymbal crash, or a synth tune.

Availability: Very rare. This can be seen in some episodes of Chespirito.

7th Logo (January 1, 2001-2006)

Nicknames: "Televisa Sun VII", "The Sun VII", "Spinning Sun II"

Logo: On a waving blue background, several orange lines spin in at the center. The "Televisa" text then appears via a stretching effect, as the orange ball appears on the center of the lines and "presenta" fades in below the company name.

FX/SFX: The background, lines and ball spinning and text appearing.

Music/Sounds: A bell arpeggio, then a mild whoosh, with an announcer saying "Televisa presenta", as a brief synth pad appears. Sometimes, it may sound slightly different. The sound comes from Prince’s 1995 song, "We March".

Music/Sounds Variant: A version without the voiceover could be seen on international dubbing prints of Televisa's shows. Other international prints have the voiceover say "Televisa Presents" in a deeper voice.

Availability: Uncommon. Can be still seen on reruns of Televisa series of the time (more common on international Mexican channels such as Las Estrellas and TLNovelas). This can be also seen plastering older logos.

8th Logo (2006-January 16, 2016)

Normal version
English version
Devious Maids
Persons Unknown

Nicknames: "Televisa Sun VIII", "The Sun VIII", "Sparkling Sun"

Logo: On a blue gradient background, the orange ball of the logo shoots in from below and moves to the center. A white line then orbits quickly through the ball, as the other lines of the Televisa logo spin in between. The orange ball also has a bright blue glow. The "Televisa" text is wiped in, but the letters are sideways before they turn into their normal position when "PRESENTA" fades in. The logo zooms in slightly.

Variants:

When played in 4:3, it is smoother, and in 16:9, it is rougher.
A zoomed-in version of the logo (smoother version) can be seen on older shows, notably those starring Chespirito (El Chavo del 8, El Chapulin Colorado, and Chespirito).
On most episodes of La CQ, the ball is initially black and turns orange after zooming out. Also the word "presenta" is lowercase, and the logo looks cheaper.
On English programming, the logo reads "Televisa PRESENTS".
On Persons Unknown, the logo is still on a black background and the words "Televisa" are in a blue color.
On Devious Maids, the word "PRESENTA" is absent.

FX/SFX: Everything.

Music/Sounds: Same as the previous logo.

Music/Sounds Variants:

On La CQ, Hollywood Heights, Devious Maids, most commercials for Televisa's products and public service announcements, a filtering synth theme is heard.
On Persons Unknown, it's the closing theme.

Availability: Very common. It's no longer current, but it can still be seen on re-runs of old Televisa series (like the 7th logo) on national channels or international airings, mainly on those on Canal De Las Estrellas. Univision, UniMas, and Galavision's prints of such preserve it in the US. The English voiceover can be seen on the short-lived English dub of El Chavo Animado. The black background is very rare, and it was only seen on the short-lived NBC series Persons Unknown.

9th Logo (January 16, 2016-)

Nicknames: "Televisa Sun IX", "The Sun IX", "The New Sun"

Logo: On a white surface, we see various blue stripes extending to the right as they cover the screen. When the screen is all blue, the Televisa logo, in white and 2D, forms in a similar fashion like the 7th logo. "Televisa" and "PRESENTA" fade in below. There is a lens flare light on the top-left. The logo has no sphere in the center.

Variants:

On sports programming, "Televisa" is replaced with "DEPORTES" ("SPORTS"). Additionally, another version reads "Televisa NETWORKS PRESENTA".
Occasionally, the background is in a different color, such as green, dark red, purple, and sky blue.
An orange-colored version has the logo forming like a Scanimate logo.
A red-colored version has the logo wiping in several times, revealing outlines, until we see the complete logo.
A version without "PRESENTA" has the logo forming bar-by-bar.
A version without lens flaring fades in one second into the logo.

FX/SFX: The blue stripes extending and covering all the screen, the Televisa logo forming. This is a nice redesign of a classic logo.

Music/Sounds: A synth harp with an ethereal synth that sounds very similar to the beginning of "Oxygene, Pt. 1" by Jean Michel Jarre. An announcer says "Televisa Presenta".

Availability: Current.

References

↑ http://www.televisa.com/quienes/Pedro

[1] ttp://www.televisa.com/quienes/Pedro

[1]