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{{PageButtons|Availability=1|Logo Variations=1|Trailers=1}} |
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{{PageCredits|description=Eric S.mr3urious, and Edc4|video=shimomov, DaVinci30, MarkStarCrashes, TheH-Man, Eric S., and Edc4}} |
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{{PageCredits|description=Eric S.mr3urious, Edc4, TVB and TheLogoFan2004|capture=TVB, VortexArto, NewAccountLOL, Henrynguye5, and others|edits=TVB, Buzzfan120, VortexArto, DisneyInternationalFan, AnimeTVLogos, PaulBlartfan2018, Supertnt234, BaldiBasicsFan, NewAccountLOL, PaulBlartfan2018, IlCattivo25, Henrynguye5, MizukiAccent48, LMgamer36, TheLogoFan2004, BorderGuard87, FWKPedia, and Dison|video=shimomov, DaVinci30, MarkStarCrashes, TheH-Man, Eric S., and Edc4}} {{Infobox company |
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|name = Toei Company, Ltd. |
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|image = Toei logo.svg |
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|formerly = Tōkyō Eiga Haikyū (1949-1951) |
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|founded = October 1, 1949 ({{age|1949|10|1}} years ago) |
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|founder = {{w|Keita Goto}} |
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|subsidiaries = ''See [[:Category:Toei]]'' |
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|country = [[:Category:Japan|Japan]] |
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|website = http://www.toei.co.jp/ |
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}} |
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=== |
===Background=== |
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'''Toei Company''' is a Japanese film company founded in 1949 during the dismantling of the traditional Japanese film industry, as a result of some of the oldest elements of motion picture producers Makino, Tokyo Film Distribution, and Ohizumi Films. In its early years, Toei preferred to build local cinemas in villages and near train stations more than make good movies. In July 1956, Toei established an animation division, [[Toei Animation|Toei Animation Company Limited]] at the former Tokyo-Ōizumi animation studio, purchasing the assets of Japan Animated Films. In March 1, 1960, Toei established Daini Toei (later [[New Toei|New Toei]]) to produce and distribute more gendaigeki films, a genre of Japanese drama that deals with contemporary life. The company is also best known for producing television shows (mainly coming from the Tokusatsu genre) such as the ''Kamen Rider'' and ''Super Sentai'' series. |
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{{ImageTOC |
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===1st Logo (1950?-mid 1950s?) === |
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|Toei (1952 - Boryoku).png|1st Logo (August 25, 1952) |
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|Toei logo (1953 - Himeyuri no Tô).png|2nd Logo (January 9, 1953) |
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|Toei_1.jpg|3rd Logo (April 5, 1955-1956) |
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|Toei_(1961).png|4th Logo (August 27, 1958-March 3, 2001) |
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|Toei_(2013,_black).png|5th Logo (April 7, 2001- ) |
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}} |
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===1st Logo (August 25, 1952)=== |
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<tabber> |
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Image=[[File:Toei (1952 - Boryoku).png|center|350px]] |
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Video={{Youtube|id=https://youtu.be/oYInnJYxgqg}} |
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</tabber> |
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'''Visuals:''' Over a textured background is the emblem from the Tokyo Eiga Haikyu logo (consists of a triangle with the kanji letters "{{abbr|東映|Tōei}}") carved out of stone. Below is the text "{{abbr|東映京都作品|Tōei Kyōto Sakuhin}}" also carved out of stone. |
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'''Technique:''' It appears to be a model being pointed at by a camera. |
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'''Audio:''' None. |
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'''Availability:''' It appears on ''Boryoku''. |
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===2nd Logo (January 9, 1953)=== |
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{{tabber|Image=[[File:Toei logo (1953 - Himeyuri no Tô).png|center|350px]]|Video={{youtube|id=https://www.youtube.com/watch?v=eOVabzHD6KQ}}}} |
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'''Visuals:''' On a marble patterned background with an embossed rectangle, the Toei emblem is shown. Below is the text "{{abbr|東映株式会社|Tōei Kabushiki Gaisha}}". |
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'''Technique:''' It appears to be a model being pointed at by a camera. |
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'''Audio:''' A custom fanfare. |
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'''Availability:''' Seen on ''Himeyuri no Tô''. |
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===3rd Logo (April 5, 1955-1956) === |
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[[File:Toei 1.jpg|350px|center]] |
[[File:Toei 1.jpg|350px|center]] |
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'''Visuals:''' There is a shot at sea with some rocks and waves crashing ashore in a stormy weather at Cape Inubō, Chōshi, Chiba. The Toei logo then zooms towards the camera and settles at the middle of the screen, and the company name in kanji wipes in. |
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'''Technique:''' Live action and cel animation. |
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===2nd Logo (mid-1950s?-1958?) === |
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[[File:Toei 2.jpg|350px|center]] |
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'''Audio:''' Either of these: |
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===3rd Logo (1958?-2001)=== |
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* An eighteen-note dramatic violin tune. |
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<gallery mode="packed" heights="200"> |
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* An eight-note horn tune accompanied by three cymbal crashes. |
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* An eight-note flute tune, followed by a five-note piano tune. |
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'''Availability:''' Seen on the company's films from the time, such as ''The Great Black Hood: Eyes of Magna'' and ''Children of Kujukuri Beach''. |
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===4th Logo (August 27, 1958-March 3, 2001)=== |
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<tabber> |
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Images= |
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<gallery mode="packed" heights="140"> |
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File:Toei (1959).png |
File:Toei (1959).png |
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File:Toei (1961).png |
File:Toei (1961).png |
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File:Toei Company logo (1978-2001 scope version) (credit - shimomov).png |
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File:Toei (2000).png |
File:Toei (2000).png |
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File:Toei (1980s, B).png |
File:Toei (1980s, B).png |
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File:Toei (1980s).png |
File:Toei (1980s).png |
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File:Toei (1958).png |
File:Toei (1958).png |
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File:Toei (Gokū no Shōbōtai).png |
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File:Toei (1970s).png |
File:Toei (1970s).png |
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File:Toei (Gokū no Shōbōtai).png |
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File:Toei Company, Ltd (Aladdin).png |
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File:Toei Company (2019) (First Love variant).png |
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File:Toei Company (USSR, 1969).png|USSR Version 1969 |
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File:Toei Company (Soviet Version, 1977).png|USSR Version 1977 |
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File:Toei_(1975-1990).jpg|USSR Version 1990 |
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File:Mosfilm and Toei (1980) (From - Путь к медалям).png|[[Mosfilm]] |
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File:Mosfilm and Toei (1990) (From - Под северным сиянием).png|[[Mosfilm]] |
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File:ToeiScope .jpg|Scope Version |
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File:ToeiScope logo (1957-1959 B&W version) (source - 警視庁物語 夜の野獣 - captured from Amazon Prime Video JP).png|Scope Version (B&W) |
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File:Toei Company (1957 Soviet Version).png|USSR Scope Version 1957 |
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File:Toei Company (1975 Soviet Version).png|USSR Scope Version 1975 |
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</gallery> |
</gallery> |
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{{YouTube|id=0AIz0K0O3Jo|id2=Z3LrI-1__8E|id3=https://www.youtube.com/watch?v=7cJCBnWUTY0|id4=https://www.youtube.com/watch?v=mpNW-f2tjas|id5=G2SjirU_UcA|id6=o6FKoWSHZVg|id7=a_sWakli-Nk|id8=vLZaXYncW5s|id9=YhUCym-OeZc|id10=r7MhcFpbNt8|id11=CGPBoKv3AEY}} |
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Videos= |
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'''Nicknames:''' "The Seashore", "The Triangle", "Waves and Rocks" |
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{{YouTube|id=G4kUSDTQB4Q|id2=0AIz0K0O3Jo|id3=zIB_S-Vrjn8|id4=KlB7ZwseniM|id5=G2SjirU_UcA|id6=o6FKoWSHZVg|id7=XlXDF0dbPrw|id8=vLZaXYncW5s|id9=YhUCym-OeZc|id10=CGPBoKv3AEY}} |
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</tabber> |
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'''Logo:''' We see a shot at sea with some rocks and waves crashing ashore. Then, when big waves form, a triangle with the kanji "東映" (which means "TOEI") in a superimposed style, zooms in. |
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'''Visuals:''' Mostly similar to the previous logo, but it's not stormy, and when big waves form, the Toei logo in a superimposed style, zooms in. |
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'''Variants:''' |
'''Variants:''' |
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* |
*Originally, the logo appeared in <u>B&W</u>. |
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*A <u>short variant</u> exists. |
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*On early prints of the logo, the words (also in Japanese text) "COMPANY, LTD." are seen below the logo. |
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*On |
*On <u>early prints</u> of the logo, the words (also in Japanese text) "COMPANY, LTD." are seen below the logo. |
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* |
*On some <u>English export prints</u>, the logo is translated into English, with the words "A TOEI COMPANY, LTD. Picture". |
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*English export prints |
*Other English export prints have the text <u>"A TOEI PICTURE"</u> pop in a split-second after the logo settles. |
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* |
*<u>English export prints of ''The Bullet Train'' (''Shinkansen Daibakuha'')</u> have another variant with the text "TOEI COMPANY LTD." appearing underneath the logo. |
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*When <u>ToeiScope premiered</u>, the logo would appear with the letters "TOEI SCOPE" surrounding the logo. |
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*The logo may be completely still on some films. |
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*The logo may be completely <u>still</u> on some films. |
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*On a Greek VHS of ''The Golden Bird'', there is a blue tint to the logo, due to film quality master. |
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*On |
*On a <u>Greek VHS of ''The Golden Bird''</u>, there is a blue tint to the logo, due to film quality master. |
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*On <u>''The Fugitive From The Past''</u> (1965), there is a name on the logo translated to "Toei W106 Operation". |
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*There is a variant seen on the 1958 movie ''Hakujyaden'' in which two "fireworks" explode on a blue background, which is followed by the Toei logo (in yellow) zooming up. |
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*There are many <u>Russian versions</u> usually seen on Soviet prints of existing films. |
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*On the ''Dragon Ball'' fire safety video ''Gokū no Shōbōtai'' (''Goku's Fire Brigade''), the Toei logo is a gold model on a black background. |
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''' |
'''Technique:''' Mostly live-action. The zooming of the logo might've been done on cels. |
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''' |
'''Audio:''' The sound of waves crashing, silent, or the opening theme of the film. |
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'''Audio Variants:''' |
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'''Availability:''' Seen on Toei releases from the late 50s to 2001. Sometimes it is removed or plastered with local distributors logos on export prints, but is often retained. Common films that have this are the ''Dragon Ball'' films, the Sonny Chiba ''Street Fighter'' films, ''The Bullet Train'', ''The Fugitive From The Past'', and ''Karate Bullfighter''. It can also be found on ''YuYu Hakusho: The Golden Seal'', which they distributed on behalf of Studio Pierrot. The variant that says "A TOEI PICTURE" appears on the English version of Shogun's Ninja. The Thorn EMI release of ''Roaring Fire'' has the variant with the text "TOEI COMPANY, LTD. Presents" fading in below. It is not known if it appeared on any prints of ''Fist of the North Star'' but all known versions currently available do have an in-credit reference to Toei at the beginning of the film. Don't expect it to appear on any current prints of the Kadokawa Shoten-produced films that they distributed. It may have been on older prints of ''Nausicaä of the Valley of the Wind'' but no evidence proving this has shown up as of yet. It might have also been seen on the earliest prints of ''Castle In The Sky'', as well as on original release prints of ''Kiki's Delivery Service'' but has since been replaced on most home video releases of both films with the current [[Studio Ghibli (Japan)|Studio Ghibli]] logo. |
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* The <u>''Hakujyaden''</u> variant uses a patriotic fanfare. |
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* <u>[[New Line Cinema|New Line]] co-productions</u> have a dramatic, western-sounding fanfare continuing to said company's first logo, composed by such names as Tony Sushima and Takeo Watanabe. |
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'''Availability:''' Seen on Toei releases from mid-1958 to 2001. |
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'''Editor's Note:''' None. |
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* Sometimes it is removed or plastered with local distributors logos on export prints, but is often retained. |
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* Common films that have this are the ''Dragon Ball'' films, the Sonny Chiba ''Street Fighter'' films (the [[New Line Home Entertainment|New Line Home Video]] releases, and public domain prints of the first two films, retain them, with the theatrical R-rated versions using the truncated versions of their opening themes as heard over the [[New Line Cinema]] logo on original American release prints), ''Animal Treasure Island'', ''The Bullet Train, The Fugitive From The Past'', and ''Karate Bullfighter''. It can also be found on ''YuYu Hakusho: The Golden Seal'', which they distributed on behalf of Studio Pierrot. |
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* The variant that says "A TOEI PICTURE" appears on the English version of ''Shogun's Ninja''. |
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* The Thorn EMI release of ''Roaring Fire'' has the variant with the text "TOEI COMPANY, LTD. Presents" fading in below. |
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* It is not known if it appeared on any prints of ''Fist of the North Star'' (1986) but all known versions currently available do have an in-credit reference to Toei at the beginning of the film. |
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* It may have been on older prints of ''Nausicaä of the Valley of the Wind'' but no evidence has shown up as of yet. |
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* It was also probably seen on the earliest prints of ''Castle In The Sky'' and ''Kiki's Delivery Service'' but has since been replaced on most home video releases of both films with the current [[Studio Ghibli]] logo. |
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* Despite being retired, this logo later appeared on ''First Love'', released on September 27, 2019. |
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'''Legacy:''' Quite possibly the most famous Japanese film logo, or at least outside of Japan. |
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===4th Logo (2001- )=== |
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===5th Logo (April 7, 2001- )=== |
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<tabber> |
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Images= |
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<gallery mode="packed" heights="200"> |
<gallery mode="packed" heights="200"> |
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File:Toei (2013, shore).png |
File:Toei (2013, shore).png |
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File:Toei (2013, black).png |
File:Toei (2013, black).png |
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</gallery> |
</gallery> |
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Videos= |
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{{YouTube|id=62DyF1_0oaY}} |
{{YouTube|id=62DyF1_0oaY}} |
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</tabber> |
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'''Nicknames:''' "The Seashore II", "The Triangle II", "Waves and Rocks II", "The New And Improved Seashore", "Wall Of Clouds/Water" |
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'''Logo:''' A light appears and reveals a "wall" of clouds/water, which takes over the entire screen. A black Toei logo is revealed on the wall for a few seconds. The words "TOEI COMPANY LTD." emerge from the water at the bottom side of the screen, and the "wall" crossfades to the seashore from the previous logo and the cyan Toei triangle zooms in, and while it does so it turns back to its white color. The seashore fades out, leaving the text and triangle on a black background. |
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'''Visuals:''' A light appears and reveals a "wall" of clouds/water, which takes over the entire screen. A black Toei logo is revealed on the wall for a few seconds. The words "TOEI COMPANY LTD." emerge from the water at the bottom side of the screen, and the "wall" crossfades to a slightly different seashore from the previous logo and the cyan Toei triangle zooms in, and while it does so it turns back to its white color. The seashore fades out, leaving the text and triangle on a black background. |
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'''Variant:''' Since the 2010's, the wall looks more like it's made of water, and the Toei logo isn't revealed on it. |
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'''Variants:''' |
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'''FX/SFX:''' The light, the "wall", the words emerging, the fading, the live-action background and triangle zooming in. |
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* Since the <u>2010's</u>, the wall looks more like it's made of water, and the Toei logo isn't revealed on it. |
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* <u>''Kamen Rider × Kamen Rider OOO & W Featuring Skull: Movie War Core''</u>: The Toei logo is colored red, yellow, green and purple, the colors of the Kamen Riders Double (green and purple) and OOO (red, yellow and green). |
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* <u>''Evangelion: 3.0+1.0 Thrice Upon a Time''</u>: The Toei logo used is the 1950s original one. |
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''' |
'''Technique:''' CGI and live-action. |
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'''Audio:''' Same as before. |
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'''Availability:''' Currently in use. Films that have this are all modern ''Super Sentai'' and ''Kamen Rider'' films and the Special Edition of ''Battle Royale''. |
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'''Availability:''' Films that have this, beginning with the Special Edition of ''Battle Royale'', are all modern ''Super Sentai'' and ''Kamen Rider'' films among others. This also appears on Japanese releases of American co-productions, such as the 2017 ''Power Rangers'' film. |
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'''Editor's Note:''' None. |
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{{Chronology|[[Toyoko Eiga Co., Ltd.]]<br>[[Tokyo Eiga Haikyuu]]<br>[[Ohizumi Picture]]|}} |
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{{Movie-Navbox}} |
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{{Japanese film logos}} |
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[[Category:Film logos]] |
[[Category:Film logos]] |
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[[Category: |
[[Category:Japan]] |
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[[Category:Japanese film logos]] |
[[Category:Japanese film logos]] |
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[[Category:Toei |
[[Category:Toei]] |
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[[Category:Bandai Namco]] |
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[[Category:Logos that vary depending on the source]] |
Toei Company is a Japanese film company founded in 1949 during the dismantling of the traditional Japanese film industry, as a result of some of the oldest elements of motion picture producers Makino, Tokyo Film Distribution, and Ohizumi Films. In its early years, Toei preferred to build local cinemas in villages and near train stations more than make good movies. In July 1956, Toei established an animation division, Toei Animation Company Limited at the former Tokyo-Ōizumi animation studio, purchasing the assets of Japan Animated Films. In March 1, 1960, Toei established Daini Toei (later New Toei) to produce and distribute more gendaigeki films, a genre of Japanese drama that deals with contemporary life. The company is also best known for producing television shows (mainly coming from the Tokusatsu genre) such as the Kamen Rider and Super Sentai series.
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1st Logo (August 25, 1952) | 2nd Logo (January 9, 1953) | 3rd Logo (April 5, 1955-1956) | 4th Logo (August 27, 1958-March 3, 2001) | 5th Logo (April 7, 2001- ) |
Visuals: Over a textured background is the emblem from the Tokyo Eiga Haikyu logo (consists of a triangle with the kanji letters "東映") carved out of stone. Below is the text "東映京都作品" also carved out of stone.
Technique: It appears to be a model being pointed at by a camera.
Audio: None.
Availability: It appears on Boryoku.
Visuals: On a marble patterned background with an embossed rectangle, the Toei emblem is shown. Below is the text "東映株式会社".
Technique: It appears to be a model being pointed at by a camera.
Audio: A custom fanfare.
Availability: Seen on Himeyuri no Tô.
Visuals: There is a shot at sea with some rocks and waves crashing ashore in a stormy weather at Cape Inubō, Chōshi, Chiba. The Toei logo then zooms towards the camera and settles at the middle of the screen, and the company name in kanji wipes in.
Technique: Live action and cel animation.
Audio: Either of these:
Availability: Seen on the company's films from the time, such as The Great Black Hood: Eyes of Magna and Children of Kujukuri Beach.
Visuals: Mostly similar to the previous logo, but it's not stormy, and when big waves form, the Toei logo in a superimposed style, zooms in.
Variants:
Technique: Mostly live-action. The zooming of the logo might've been done on cels.
Audio: The sound of waves crashing, silent, or the opening theme of the film.
Audio Variants:
Availability: Seen on Toei releases from mid-1958 to 2001.
Legacy: Quite possibly the most famous Japanese film logo, or at least outside of Japan.
Visuals: A light appears and reveals a "wall" of clouds/water, which takes over the entire screen. A black Toei logo is revealed on the wall for a few seconds. The words "TOEI COMPANY LTD." emerge from the water at the bottom side of the screen, and the "wall" crossfades to a slightly different seashore from the previous logo and the cyan Toei triangle zooms in, and while it does so it turns back to its white color. The seashore fades out, leaving the text and triangle on a black background.
Variants:
Technique: CGI and live-action.
Audio: Same as before.
Availability: Films that have this, beginning with the Special Edition of Battle Royale, are all modern Super Sentai and Kamen Rider films among others. This also appears on Japanese releases of American co-productions, such as the 2017 Power Rangers film.
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