AVID:The AVID Channel

Background

The AVID Channel is the official YouTube channel of this wiki, the Audiovisual Identity Database. The channel was launched during the rebrand in 2022, taking over the former spoof channel called the Logo Documentation Authority (LDA). During development, many names were considered for the channel, including AVID Alive and AVID Video Network.

1st Logo (October 4, 2022-June 28, 2023, June 8, 2024-)

Visuals: On a white background, multiple red lines, in sync with the tune, appear and disappear in different spots. One red line eventually takes up the screen, which starts the animation of the 2022 AVID logo drawing in colored white. In sync with the tune still, the background changes colors from red to orange, to yellow, to green, to blue, and then to gray. As the camera pans across the screen, the AVID logo then zooms out to the center of the screen, and, in sync with the last 3 notes, transforms into a modified version of the 2022 logo in a straight rainbow gradient similar to the then new wiki logo. The lowercase text "video network" in the same gradient as the logo appears below.

Variants:

An early version exists where the stripes at the start all wipe in and then zoom in to start the logo as opposed to randomly appearing and disappearing. Also, the gradient moving is much more obvious in this variant. This was made on October 2, 2022.
A version was made for the AVID Alive name mentioned earlier a day later. This version is largely the same, but while the AVID logo zooms out, it also rotates upwards, which leads to the text "ALIVE", in the same style as the logo, wiping in below the AVID logo. The same "video network" text fades in and the gradient on all of them slowly moves to the right.
On April 20, 2023, Inaudible revived the logo concept. This time around, the red stripes are expanded to include other parts of the AVID color palette. More red stripes are still at the end, which leads into a similar animation from before, albeit the 2022 AVID logo is replaced by the 2023 AVID logo and the grey frame is replaced by purple. When the AVID logo zooms out, it turns into the wordless version of the wiki logo as the text "The" and "Channel appear in sync with the tune while the AVID logo soon turns white. The logo zooms out onto a dark blue box with two rainbow gradient stripes appearing above the box and the background being a blurred rainbow gradient moving.
- This version was updated on May 23, 2024 with the "The" and "Channel" text font being updated to AVID Web. In this version, the camera doesn't pan as much as before and the entire logo is in a 60 FPS framerate.

Trivia:

The prototype version of the AVID Video Network intro debuted 2 days before the final 2022 logo was fully decided on.
The name of the AVID Video Network was inspired by that of the CLG Video Network, a branding used throughout the mid-2000s to the early-2010s to identify videos posted onto the CLG Yahoo! group known as LSNs (compilations of various logos with some extras thrown in).

Technique: 2D animation done by user Inaudible in Adobe After Effects.

Audio: A drum beat followed by a synth-chime version of the AVID mnemonic.

Availability: The first three variants went unused and are only available on the AVID Community Discord server. The fourth variant made its debut on Reconstruction Zone.

2nd Logo (April 22, 2023-June 7, 2024)

Visuals: The logo starts with the same blurred rainbow background from the final two variants of the previous logo, albeit with a slight red/hot pink tint. A translucent version of the 2023 AVID logo appears and zooms in, causing the rainbow gradient background to slowly unblur. The rainbow background slowly blurs again as the dark blue box surrounded by the rainbow stripes from the previous logo fade in. The AVID logo, colored white, writes itself in as "The" and "Channel" in the former AVID Sans font fades in. The end result looks similar to that of the final two variants of the previous logo.

Variants:

A short version of the logo exists starting when everything is already formed.
- On RECONSTRUCTION ZONE - Ace Stounding's Home Video, the short version appears with a VHS filter like the rest of the video has.
An unused version was made featuring the "The" and "Channel" text in AVID Web. This was made May 25th, 2024.

Technique: 2D animation done by user Inaudible in Adobe After Effects again.

Audio: Two violin notes followed by an orchestral version of the first 7 notes of the AVID mnemonic, also on a violin.

Audio Trivia: The audio in the logo debuted a whole 2 weeks before the actual logo was made.

Availability: The logo was first revealed on the AVID Community Discord server and made its debut on the channel with the premiere of Rebrand The Brand. The short version can be seen on all three character introduction videos of Reconstruction Zone on the channel. The logo was last used on Episode 4 of Rebrand The Brand. The AVID Web variant went unused in favor of the previous logo.

References

Channel Link: https://www.youtube.com/@AudiovisualIdentityDatabase/featured