KRCW

From the Audiovisual Identity Database, the motion graphics museum


Background

KRCW-TV (channel 32) is a television station licensed to Salem, Oregon, United States, serving as the Portland-area outlet for The CW. It is owned and operated by network majority owner Nexstar Media Group alongside CBS affiliate KOIN. The two stations share studios in the basement of the KOIN Center skyscraper on Southwest Columbia Street in downtown Portland; KRCW-TV's transmitter is located in the Sylvan-Highlands neighborhood of the city.

ID (2012)

Visuals: A circle zooms out on a black background, revealing respectivelyblue and black silhouette of buildings, and the realistic drawings of the buildings itself (presumably from Salem) zooming out on a sunny background. While at the bottom, the white text “KRCW-TV 32·1 Salem” is shown and from the blue silhouettes, a green signpost slides to the top which has a glow at the middle and contains the white text “NW32TV”. The signpost then spins around.

Technique: Computer animation.

Audio: A synthesized guitar tune with an announcer saying "Yep. It's northwest 32 TV.".

KWBP
KRCW
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