UGC

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 04:17, 25 December 2020 by Hb1290 (talk | contribs) (Text replacement - "{{YouTube|id=" to "</youtube><youtube width=240 height=185>")


Background

UGC is the largest cinema operator in Europe with, as of August 2005, 49 sites and 553 screens across four countries (France, Belgium, Italy, and Spain). UGC was originally an exclusively French operator, created in 1971 from a merger of several regional cinema companies. The name originally stood for "Union Générale Cinématographique", but today only the initials are used. The company is focused on the business side of the film industry, showing little interest in the screening of artistic cinema, unlike companies such as MK2. Currently, StudioCanal is the distributor and sub-licensor of UGC's library outside if its operating territories such as in U.K. and the U.S.


1st Logo (1982-1990)

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Logo: Similar to the previous 2 logos, but the background now has a rippling blue light over it and the shapes are far more simplistic, made in blue glass. The animation is also more similar to the 3rd logo, with the closer shapes. When the shapes come together, they form the current UGC logo, which now has the text has "conjoined" shapes rather then outlines. 2 crescents then draw around the letters as "PLUS DE PASSION. PLUS D'EMOTIONS." flips in below letter-by-letter.

FX/SFX: The revolving shapes and the line being drawn.

Music/Sounds: A rearranged version of the theme used in previous logos.

Availability: Currently in use.

Editor's Note: None.

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