Transeuropa Video Entertainment

Credits

Editions by
Tabit

Video captures courtesy of
Raro VHS, DESKTOP and Archivo RaroVHS

Background

Transeuropa Video Entertainment was founded on October 16, 1986 by Oscar Rodriguez and Mario de Pedsro, which was the domestic branch of Transeuropa Films, and decided to expand the business into the rental market and brought films from various independent production companies, as well as some cartoons. During the 1980s, it was one of the main labels in terms of sales and rental in the market. On April 23, 1999, Transeuropa Entertainment Group changed its global name to Global Entertainment SA, and then TVE subsequently themselves were put up for sale that Gijef SA bought out the company and began to manage the TVE brands, by creating the new combined company TVE-SBA, from a merger with SBP Worldwide, and decided to merge the TVE-SBP labels togethers. After the other three major labels (Gativideo, LK-TEL Video and AVH) shut down between 2009 and 2016, the company became the only major video distributor in the country until it was fully shut down in 2021 amidst the COVID-19 pandemic, with Argentinian video distribution being shifted to digital and streaming platforms..

1st Logo (1986-1988)

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Visuals: On a black background, a light star zooms in. The star then flashes, then there are some trails, and then there is a flash. Colored red and blue streaks zoomed in, followed by yellow, purple and green streaks, as the outlined and styled "TVE" in a connected futuristic font, zooms in. Then the colors flashed in, and we see rainbow colors circling all around the "TVE" outline. Then, there is a flash, and another "TVE" outline zooms out. Then it crossfades to the TVE logo, as the words "TRANSEUROPA VIDEO ENTERTAINMENT" in yellow fades in below, and a gray background appears, then gray colored copies of the TVE logo stands appearing in the shadows and the logo continues. The text then disappears.

Technique: 2D computer animation.

Audio: First, a drumroll is heard. Then, a synth drone that turns into a powerful fanfare with whooshes plays.

Availability: Tapes from Transeuropa can be found all around Argentina, especially San Luis.

2nd Logo (1988-1991)

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Visuals: On a blue background with a wormhole-like object, a styled "TVE" zooms in. While that, the company name and address slide on the bottom of the "TVE". Then, for seconds, the text and wormhole fade away, leaving the "TVE" alone.

Technique: 2D computer animation.

Audio: A synth drone that turns disco-ish, with a male announcer saying "Transeuropa Video Entertainment".

Availability: See the 1st logo.

3rd Logo (1991-1992)

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Visuals: On a green background, parts of the TVE logo from before start to fly and connect. Then the purple shadowed company name flies in word-by-word. Then, the address, like before, appears.

Technique: 2D computer animation.

Audio: Same as the previous logo.

Availability: See the previous logo.

4th Logo (1992-1997)

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Visuals: On a background with a bunch of outlined TVEs, the TVE logo from before connects once again. The text and address once again, but white and in an older-looking font, line-wipe in.

Technique: 2D computer animation.

Audio: Same as the previous logo.

Availability: See the previous logos.

5th Logo (1997-Early 2010s)

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Visuals: On a lined purple themed background, there are two rainbow arch shapes in 3D zooming and rotating, and then when it stops, the archs then spins, and parts of the TVE logo from the previous logos zooming out and then integrated into the swirl. The words "TRANSEUROPA" in 3D rotates in white with a black outline zooms out, and then spreads out, and then the logo freezes.

Variant: An earlier version exists, where the line with "VIDEO ENTERTAINMENT" slides in from the bottom, shows up.

Technique: CGI.

Audio: A synth theme with flutes and laser sounds, ending in a synth flute theme.

Availability: See the previous logos. Also seen on DVD releases from the era.

6th Logo (Early 2010s-2019)

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Visuals: On a black background, a clapperboard flies in, and it zooms in, followed by the silver letters of the text from the previous logo that flies in letter by letter and zooms out and settles into the center. The logo then dissolves via a dust effect.

Technique: CGI.

Audio: Drums, zapping and some whooshing sounds with drum beats ending with some chimes.

Availability: Seen on the final Transeuropa DVD releases as well as Blu-ray releases, such as Million Dollar Baby and La La Land.