The International Instructional Television Cooperative, Inc.

From the Audiovisual Identity Database, the motion graphics museum

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Background: The International Instructional Television Cooperative (ITV) is a nonprofit organization founded in 1973 to develop, produce, and distribute educational shows in the fields of language arts, science, social studies, art and consumer education.

1st Logo

(1970's)

Logo: On a black background, a strange looking logo appears, which consists of a "T" attached to the left of a bracket-like "C". The combination make it more like a "V" instead. On the "T" is a black "I", surrounded in a outline the same color of the logo. A dot appears above the "I".

Variants: This is either filmed or videotaped:

  • Filmed: The logo is in yellow and the dot is white.
  • Videotaped: The logo is white and the dot is red. There's also a blue tint to it.

FX/SFX: The dot appearing.

Music/Sounds:

  • Filmed: A synth fanfare with the last note held out.
  • Videotaped: A ding.

Availability: Rare. The Book Bird had the filmed logo, whileDragons, Wagons and Waxhad the videotaped logo.

Editor's Note: None.

2nd Logo

(1980's)

TBA

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