The Hurwitz Company

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 20:44, 17 October 2022 by imported>AVIDMan


Background

This is the production company of Mitchell Hurwitz, the creator of Arrested Development.

1st Logo (April 6-27, 1999)

Logo: On a black background, we see the company name in Copperplate Gothic font.

FX/SFX: None.

Music/Sounds: Unknown, due to the NBC generic announcement.

Availability: Seen on the ultra short-lived series Everything's Relative.

Legacy: It's rather boring, especially when compared to the logos that follow this.

2nd Logo (September 24, 2001-January 11, 2002)

Logo: On a brown background, we see the company name in gray, embossed with two lines. There's some drawn lines behind the text.

FX/SFX: None.

Music/Sounds: The closing theme.

Availability: Seen on The Ellen Show.


3rd Logo (November 2, 2003-February 10, 2006)

Logo: On a white background, just the company name (in the font of Arrested Development) slides in from the left.

FX/SFX: The sliding in.

Music/Sounds: A soundbite from the show's theme.

Availability: Seen on the first three seasons of Arrested Development.


4th Logo (May 26, 2013-March 15, 2019)

Logo: On a white background, four things (two are black, while the other two are orange) quickly form a square, while the text from before slides in centerwards, as a red curved arrow draws itself and points to the name.

Trivia: This logo is based on the opening sequence of Arrested Development.

Variant: On Flaked, the logo shares the screen with the A Thousand Words, Ltd. logo above, and the orange squares are not seen.

FX/SFX: The forming of the logo.

Music/Sounds: Same as before. On Flaked, the closing theme.

Availability: Seen on Arrested Development (starting with the fourth season), Lady Dynamite, and Flaked.

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