Taylor Swift Productions

From the Audiovisual Identity Database, the motion graphics museum


Background

This is the vanity card of singer-songwriter Taylor Swift.

Logo (December 31, 2018-)

Visuals: Over a crumpled paper background, the logo starts with the following in a typewriter font typing itself:

TaylorSwift
Productions

Then to the right of the text, a drawing of a cat with its leg up (Taylor's Scottish Fold cat, Olivia Benson) appears, and a black star appears sparkling above Olivia's leg.

Variant: On All Too Well: The Short Film, the logo is on a white background and is also shot on 35mm (as with the rest of the film).

Technique: Stopmotion.

Audio: Typewriter sounds, with the bell ding synced to the star appearing.

Availability: Seen on Taylor Swift: Reputation Stadium Tour, Folklore: The Long Pond Studio Sessions, and All Too Well: The Short Film. It is also seen at the end of Taylor Swift: The Eras Tour.
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