Target Video Home

From the Audiovisual Identity Database, the motion graphics museum

Background:

Target Home Video S.A. was formed on December 28, 1990, and began operation on January 8, 1991, in order to distribute titles by Orion Home Video, RGH International, Trimark Pictures, RDC Films, Hearst Entertainment, Carolco Films International and Concorde, and by 1992, the company had set up a division Target Children to release children's titles. The company was forced to go bankrupt by 1996/1997.

Logo (1991-1996)


Visuals: On a white/gray gradient background, there is a red circular outline zooming out, followed by a white circular outline and then a red circle. Two black rectangles fill the hole of the circular outline, and then the logo rotates to reveal what itself of a target. The black word "TARGET" zooms out letter by letter in a futuristic font, Then a black line reveals the word "VIDEO HOME", also in a futuristic font.

Technique: CGI.

Audio: A futuristic synth theme with drumbeats with zaps when the letters zoom out, followed by a choir.

Availability: Seen on Target Home Video releases in Argentina.

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