Scalera Film

From the Audiovisual Identity Database, the motion graphics museum


Background

Scalera Film was an Italian film production and distribution company which operated between 1938 and 1950. It had strong backing from the Italian state, as the Fascist government of Benito Mussolini was keen to build up and centralise the Italian film industry.

(August 31, 1942)

Logo: We first see a silhouette of a mountain against a grey background with a spotlight in the middle. A light illuminates from above, revealing the entire mountain. A giant S forms by itself on the mountain, followed by "CALERA" appearing by itself letter-by-letter, being noticeably smaller than the giant S. Once it is fully formed, the cursive word "film" forms right below "CALERA" along with 5 lines morphing below "film" from left to right, which connects to both the cursive word "film" and the giant S. The camera zooms in once it is complete.

FX/SFX: Stop-motion animation.

Music/Sounds: A harp glissando with a shrill string theme at the beginning, followed by a vibraphone note with its pitch getting higher for every letter, and it ends with a bombastic orchestral fanfare.

Availability: It was only known to appear on Alfa Tau.

Editor's Note: None.

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