Odeon (Italy)

From the Audiovisual Identity Database, the motion graphics museum


Background

Odeon is an Italian television network. It founded as Euro TV in 1982.

1st ID (1987-1998)


Visuals: There are many blue, three-dimensional squares arranged in a circle, each having a red outline that turns green (with no explanation) as they all rotate. There is a blue, comet-like ball with a white animated trail that circles around these squares. The squares fall down, causing themselves to slowly merge. The squares are now formed into a blue circle. The letters "ODEOn" then appear, one by one, in an Impact-like font in the midst of the blue circle.

Variant: Both the music and animation were shortened on occasion.

Technique: CGI.

Audio: Some synth chimes to start, followed by a cool electric-guitar theme.

2nd ID (1987-1998)


Visuals: The sequence starts inside of a living room with light blue walls, and a blue reflective floor. There is a red armchair not far from a table with silver legs and a blue glass top. There is a glass with pink liquid inside of it on top of the table. There appears to be a white book as well. The camera pans around the table, and focuses on a small television on the floor. TheODEOn wordmark mentioned in the previous logo is on the television screen, which is black. TheODEOn wordmark pops out of the television and becomes 3D. The letters scramble mid-air and collide with a lamp that has a blue circular "lampshade", along with a blue ball to represent the lightbulb. The blue circle and ball, along with the logo, now are in their intended position.

Technique: CGI.

Audio: A relaxing guitar tune that includes some light, dreamy synths.

Euro TV
Odeon (Italy)
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