Next New Networks

From the Audiovisual Identity Database, the motion graphics museum


Background

Next New Networks was an online video promotion network for content creators, founded in March 2007 by Fred Siebert (founder of Frederator Studios), Emil Rensing, Herb Scannell, Timothy Shay and Jed Simmons, in New York, New York. After YouTube's acquisition of the company on March 7, 2011, the company was renamed "YouTube Next Lab and Audience Development Group".

1st Logo (March 1, 2007-June 28, 2011)

Visuals: The sequence fades and zooms in on a white background with a small white robot with an "N"-shaped head, with the iPod click wheel on its front, waving. The corners of the frame are more darker and graded. The words "nextnewnetworks" can be seen below. Starting in July 26, 2010, "next" and "networks" are in blue.

Variants:

  • There is a less common variant where the camera doesn't zoom in and no fade.
  • On Channel Frederator productions is the N-Guy dressed up as Fredbot (the Frederator robot mascot), wearing the iconic "eyelash glasses". On Channel Frederator episodes starting September 2007, the logo irises in from the Frederator Incorporated logo. Starting with episode 136, the logo simply fades in from black. On the "Nite Fite" episode of The Meth Minute 39, the text is in a scribble font.
  • On ReFrederator, the Frederator variant is used, but the N-Guy (dressed as Fredbot) is in a 1930s cartoon style.
  • On ThreadBangers: The Big Stitch Pt. 1, pieces of the N-Guy appear one at a time, like a buffering picture.
  • An early version of the logo was introduced in March 2007 where the "nextnewnetworks" text is seen without the robot and is resting on the bottom of the frame. Another variant has the text centered, only used on PulpSecret.
  • On April 2007 - early September 2008, the screen zooms out from the right side of the N-Guy. On HD episodes of the mentioned variant, the zooming out is MUCH faster. On an episode of PulpSecret ComicCon Interviews, it is zoomed out WAY further.
  • In mid-January 2008 is "2007" slowly zoom up to the screen on a black background. Then we see "107,191,463", "over 1 million views", "in 2007", "next new networks", "thanks you", "keep watching." and "the best is yet to come." Then we see the N-Guy under the logo's name, then "2008" repeatedly flashes on the screen. The N-Guy part is seen on Indy Mogul episodes from May 2008 to September 2008.
  • On PulpSecret programs from Feburary 11, 2008 - September 11 (NOT on ComicCon 2008 videos), the N-Guy is wearing a blue superhero cape. Also, the touch wheel is blue. The logo also zooms in sometimes.
  • On September 3, 2008 - Feburary 29, 2011, episodes of Fast Lane Daily, the N-Guy is riding a red car, while the Next New Networks logo zooms in on a gray background. Eventually, the N-Guy drives through the logo and smashes it. Since January 6, 2009, "tips@fastlanedaily.com" can be seen.
  • In December 21 2008 - January 6, 2009, there is a Channel Frederator shaped cookie, and it adds the original color of the logo to it (involving frosting). The same thing goes with the ThreadBangers, Fast Lane Daily, VODCars, Barely Political, Indy Mogul, ViroPop, Ultra Kawaii, Nite Fite, TMI Weekly, Garage419 logos, and finally, the N-Guy. All the logos move to the N-Guy in their direction. Once they all gather around the N-Guy, the N-Guy cookie spins. All the logos move in excitement. The N-Guy shifts to the left, so the text "happy holidays! from next new networks" can appear.
  • On the week of April 19, 2009 is the Earth orbiting. The logo zooms out quickly to see that the Earth is in place of the touch wheel on the N-Guy, who is on a green background. The N-Guy waves,
  • On August 10, 2009 - August 28 is the N-Guy dressed up as the Grim Reaper. Gray smoke can be seen at the bottom of the screen.
  • On June 22, 2010 - July 12, 2010, the N-Guy is on a blue background, while a countdown is starting to reach 1,000,000,000 (1 billion). Once it reaches 1 billion, "nextnewbillion.com" replaces it.
  • On a black-gray striped background is YouTube's two top videos from 2010, which are "BED INTRUDER SONG!!!" and "TIK TOK KESHA Parody: Key of Awe$ome", both of which channels are owned by NNN. The top of the videos says "FIND OUT HOW WE HAD YOUTUBE'S TOP TWO VIDEOS...". The videos disappear, and "AND 1 BILLION VIEWS IN 2010". The text flips, then the N-Guy (which waves to the viewer) is seen, and he is seen next to the web address "nextnewnetworks.com/2010".

Technique: Digital 2D animation.

Audio: A one-note piano chord going off at the same time. Sometimes it's the ending theme, or silence.

Availability: Seen on nearly every Next New Networks show at the time.

  • The less-common version can be seen on Channel Frederator Episodes 72 - 76, PulpSecret Ep. 3-16 and Early JetSetShow/EpicFu episodes.
  • The early variant can be seen on Episodes 108-113 of VODCars, early March 2007 episodes of Fast Lane Daily, and the first 2 episodes of PulpSecret.
  • The zooming out variant can be seen on episodes from late March 2007 to early September 2008 of Fast Lane Daily and PulpSecret Live at Comic Con.
  • The Fredbot variant can be seen on later episodes of Channel Frederator, The Meth Minute 39, and Nite Fite.
  • The Christmas variant can be seen on anything produced by Next New Networks that was uploaded in December 21 2008 - January 6, 2009.

2nd Logo (October 2007-October 2009, April 2010)

Visuals: It's the same logo as before, but it is on a light blue background, and the N-Guy says "bye." via speech bubbles.

Variants:

  • In October 2009, the N-Guy's head is replaced with a Jack-o'-Lantern.
  • In April 2010, the mascot for the Webby Awards in 2010 pops up at the lower left corner, and says in a speech bubble "Vote for us!"

Technique: Digital 2D animation.

Audio: Same as before.

Availability: Only seen on Indy Mogul episodes in October 2007 to April 2009. The Jack-o'-Lantern version can be seen on NNN shows during October 2009. It also made a brief appearance in April 2010 with the Webby Awards 2010 variant.

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