New Toei

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 19:32, 14 August 2023 by Compooper (talk | contribs) (Text replacement - "'''Availability:''' Rare. {{AvailabilitySources}}↵↵[" to "'''Availability:''' Rare. {{AvailabilityExamples}} [")


Background

New Toei was a subsidiary of Toei established in March 1, 1960 as Daini Toei (or known as "Second Toei") to produce and distribute more gendaigeki films.

Daini Toei

(March 1, 1960-February 8, 1961)

Logo: We see a shot of a mountain at dawn. As sun rays began to appear, the Daini Toei logo in white (a modified Toei logo with the Japanese characters "第二" to the left and right respectively) zooms in.

Technique: 2D animation.

Music/Sounds: A generic 1960s trumpet fanfare, silent, or the opening theme of the film.

Availability: Very Rare.

New Toei

(February 15-December 24, 1961)

Logo: A shot of an erupting volcano. The camera zooms into the crater as the New Toei logo (a modified Toei logo with the Japanese characters "ニュー東映" inside) zooms in.

Technique: Mostly live-action. The zooming of the logo might've been done on cels.

Music/Sounds: None.

Availability: Rare. [Examples?]

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