Macedonian Radio Television

From the Audiovisual Identity Database, the motion graphics museum


Background

Macedonian Radio Television (called MRT for short) is the public broadcasting organization of North Macedonia. It launched its emissions in 1944 on radio stations and later, started broadcasting in TV in 1964. Its legally defined service is the production and broadcasting of radio and television programs of all genres, which should satisfy the public information, cultural, educational and recreational needs of the people of North Macedonia.

ID (2003?-2012)

Visuals: On a background consisting of a gray color and moving red rectangles/squares and a brillant surface, there is a glass square with a red triangle facing up at the top of it. In the square is the letter "M". The camera turns to see two more glass squares, this time with different colors for the triangles (first one is green, while the other one is blue) and different letters (first one has the letter "T" and the other one has the letter "B"). As the camera turns, plain red squares move around the surface. The glass squares turn around and face to the angle the first square is facing. Glasses appear moving around closer to the camera. Meanwhile, the white text "македонската телевизија" appears at the top of the screen zooming out and glowing. The white-black grayscale word "DIGITAL" fades in at the bottom-right corner of the logo.

Trivia: The original version of the logo uses the letters "MRT" on the squares. The MRT logo used on this logo is the television-only logo, since it has the letters "TB" replacing the R and T.

Technique: CGI.

Audio: A synth pad is heard, and when the company's name zooms out, a guitar-like tune is heard, followed by a long/soft hit.

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