Incredible Technologies

From the Audiovisual Identity Database, the motion graphics museum


Background

Incredible Technologies is a video game company that was founded in 1985 by former Action Graphics employees Elaine Hodgson and Richard Ditton as Free Radical Software, before eventually settling on its current name in 1987. Its best known products are the Golden Tee Golf games.

1st Logo (1987-1998)

Visuals: Over the game's credits, a blue box is seen with a silver 3D construct shaped like the letters "iT", with a dot hanging resting at the top left edge of it. Above and below it was the text "INCREDIBLE" and "TECHNOLOGIES" in a serif font.

Variants:

  • Sometimes, the logo was used as a standalone logo, with a copyright info on the bottom.
  • Sometimes, the logo is in print.
  • An enhanced version existed in the late 1990s, with a higher quality image, a beveled box, and a serif font.

Technique: A still, sprite-based graphic.

Audio: None, or the opening theme of the game.

Availability: Seen on any Incredible Technologies game from the period, like Time Killers, the Golden Tee Golf series, the arcade versions of Wheel of Fortune and Street Fighter: The Movie, and the NES version of American Gladiators, among others.

2nd Logo (1998- )


Visuals: On a gold background, the black serif letters "it" are seen conjoined together, with a gold dot hanging above the letters. Below it is the text "incredible TECHNOLOGIES". Rays can be seen in the background emitting from the orb, as the logo casts a shadow.

Variant: An animated version exists where a golf ball is rolling down a green into a hole. As it enters the hole, it flashes with gold briefly and the camera pans into the hole. The golf ball then rises up from the hole, light emitting as it is carved away into a gold sphere, and the "it" wipes in white, and the entire screen is filled with white light. As it dies down it reveals the logo positioned to the left, and the text flips in below as the dot emits a ripple of light.

Technique: A still, digital graphic. CGI for the variant.

Audio: None. For the animated version, a cracking sound, and then a thunderclap, followed by a piano theme at the end, with some chimes.

Availability: The animated logo was seen on Peter Jacobsen's Golden Tee Golf for the PlayStation. The still version was used on a lot of Wii, iOS and arcade games, like the Golden Tee Golf series and the Wii games of Target Toss Pro: Bags, Target Toss Pro: Lawn Darts and Carnival King.

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