Happily Ever After Films

From the Audiovisual Identity Database, the motion graphics museum

Background

This is Stanley M. Brooks' production company and vanity card. It was founded in 1989, but no logo was used until the following year.

(July 11, 1990-December 5, 2010)

Logo: On a white background, we see a little kid laughing on a couch. He seems to be holding a remote. We zoom out and the text "Once Upon A Time" (with the "O" being larger than the rest) near the kid. He stops laughing and smiles. We fade to black in a "switch off" fashion as the kid points the remote at us.

Variants:

  • An early version of the logo exists where the zoom out animation was different, but the animation is still the same. The "switch off" transition was also different.
  • Strangely, on the Disney+ print of The Ultimate Christmas Present, the first second of the logo repeats without sound before playing as normal, likely a sloppy editing tactic to remove an older Disney Channel logo.

Technique: Cartoon animation, designed by Tim Nihoff while he was at Corey McPherson Nash.

Music/Sounds: A piano tune performed by Mark Lane with the kid laughing, ending with a buzz sound; however, CBS airings use their generic theme instead.

Availability: Rare. Seen on The Ultimate Christmas Present. Was also seen on Wheels of Terror, Willie Nelson: The Big Six O, Angel of Death, Hostage for a Day, Quints, Gym Teacher: The Movie, Broken Trail and other TV-movies, which are hard to find. It also appeared on Survive the Night, but it hasn't been broadcast in a while. Its most recent appearances were on the opening of Prayers for Bobby, which is available on streaming services & on DVD, and On Strike for Christmas. After the latter film, this logo hasn't appeared on Brooks' other works, instead having the Stan & Deliver logo.

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