Global VR

Background

Global VR Inc. (officially stylized as GLOBAL VR, and shortened as GVR) is an American developer and distributor of arcade games based in San Jose, CA. Launched in 1998, it originally focused on creating virtual reality-based machines (hence the name), most notably the VR Vortek family. By the mid-2000s, GVR had shifted most of its focus towards traditional arcade cabinets, where it became well-known for games based on licensed properties, including those of Electronic Arts (Need for Speed (GT), Need for Speed Underground, Need for Speed Carbon, PGA TOUR Golf Team Challenge, EA SPORTS NASCAR Racing, EA SPORTS Madden Football, et. al.) and 20th Century Fox (now 20th Century Studios) (Aliens: Extermination; co-developed with Raw Thrills' Play Mechanix).

1st Logo (1998-2001)

Visuals: We see a thin red circle with 3 short "tailfins" from the center-left down. Beside it is the letters "VR" in an futuristic, italicized font, with a short tail on the top left of the "V" and a long one on the bottom right of the "R". Below the "R" is the name "Global VR" in an Impact Italic font.

Variants: TBA.

Technique: CGI.

Audio: TBA.

Audio Variants:

Availability: Seen on GVR's earliest arcade machines, including the original VR Vortek (which is incredibly rare to find). TBA for others.

2nd Logo (2001-)

Visuals: Same concept as before, but the circle's outline is now blue and has an inner white outline. The "tailfins" from before have also been thickened, and the rest of the circle is colored blue from the inside. The wordmark was also updated, now rendered in all caps and italicized, and the words "GLOBAL VR" are now in white and broken into 2 center-aligned lines, complete with a blue outline around them. This logo has seen different animations over the years. Here are some:

200?-200?: Over an animated grayscale cloud background, the aforementioned Global VR logo zooms out from the center of the circle, leaving trailing lights in the process. At the same time, the cloud background fades into the blue color. Once the logo settles in place, a blue aurora light flashes behind it. The logo then shines with the light traveling from right to left as the aurora dies down.
200?-200?: On a black background, a large, bright white flash zooms out, which then morphs into the GVR logo. It then zooms in at a slightly fast pace. Once the logo appears large enough, a different blue aurora light glows out of the logo. As it dies down, the logo shines in a clockwise fashion and gradually zooms in continuously.

Variants:

On games based on EA properties, the byline "GLOBAL VR is an authorized Electronic Arts distributor." fades in below or on the right as the logo settles in place.
A variant exists where the still logo is rendered in 3D and is semi-transparent on a black background. This is used as a wallpaper on the Windows XP Embedded desktop on some games (other games, such as the aforementioned NFSU and PGATGTC have their own "loading" wallpaper).
On Need for Speed (GT), the logo zooms out from the "V" on a white background and shifts itself slightly up, casting a drop shadow in the process. The aforementioned EA byline then appears on the right.
On the arcade version of Need for Speed Carbon, the logo is still and appears in a glossy 3D effect (possibly to fit the game's atmosphere). A few seconds later, the EA byline from before fades in in small print on the bottom right of the logo.

Technique: CGI.

Audio: A long, jet-like descending whoosh, followed by another one, but shorter as the logo zooms out into position, and a synth "bong" as the logo flashes from behind. None for still variants.

Audio Variants:

On Need for Speed (GT), the game's intro theme is used, coupled with the global timer's beep throughout the logo.

Availability:

Still version: Used on some demo cinematics on the V3, and can be seen on Aliens: Extermination, Need for Speed Carbon, and some other games. It is also used as a boot screen (via boot.bmp, or via ntoskrnl.exe for some games) on some later games (including Aliens: Extermination and some revisions of PGA TOUR Golf Team Challenge).
First version: Seen on the VORTEK V3 (for certain games selected on the menu) and on the arcade version of Need for Speed Underground.
Second version: Can be seen on PGA TOUR Golf Team Challenge and EA SPORTS NASCAR Racing.

Legacy: This logo is memorable for those who grew up playing GVR's games in arcades.