GREAT! Real

From the Audiovisual Identity Database, the motion graphics museum


ID (March 20, 2024-)

Visuals: The ident follows the same structure as the GREAT! TV ident where various close ups are shown of the logo, blending in with the background colour and with a white glow behind it, on a dimly lit custom colour background before a full shot of the logo shows it fading out and being replaced a white version of it. In this ident, the main colour scheme is green and within the letters during the first half of the sequence, transparent live-action shots of various transportation settings are shown with blurred edges. These include:

  • An interchange within a forest terrain.
  • A train travelling in a grassy terrain (left side)
  • Passengers walking in a terminal (right side)
  • A police car pursuing another car during nighttime (left side)
  • An aerial view of a highway at nighttime (right side)
  • An airplane preparing to land at an airport (left side)
  • Passengers walking at the entrance of an airport (right side)

The finished product shows the "GREAT!" logo next to "real" within a glowing, partial rectangular border sticking out of the exclamation mark.

Variant: There are shortened variants that only display two close-ups of the logo and four clips.

Technique: Flash animation.

Audio: An epic, new age digital soundtrack with piano notes and drum beats. Various real life sound effects such as the cars driving on a highway, the train moving on the train tracks, and police sirens are heard during the first half.

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