Filmoteca Global

From the Audiovisual Identity Database, the motion graphics museum



1st Logo (1976-1980)


Visuals: On a black background, irregular yellow splashes can be seen, which suddenly shrink and form into a filmstrip that zooms in slightly. The middle frame, depicting an overhead shot of a city, then fades to a live shot of it as the other two frames become shaded squares. The clip then fades to an astronaut repairing a satellite, followed by a parade of people marching wildly down a street. It then fades to a shot of an assault helicopter rising off the ground, then to a wild car crash. The filmstrip then shifts to the left, revealing an eye, and then followed by the next few frames in this order: a girl eating cotton candy, a shot of pipes at a refinery, an orangutan, a bust of an Egyptian(?) woman, a Roman helmet, and a shot of a desert with a caravan of camels in the distance. The filmstrip, now on a shot of the Great Pyramids of Giza, zoom out to reveal even more frames on 5 filmstrips. The 4 other filmstrips then wipe away one by one, interchanging with each other until the middle filmstrip remains and rips half of it away, revealing a white bar. The filmstrip bar then fades to what appears to be a bronze plaque (most likely the shell of a videotape), which zooms out and rotates upwards, revealing the 1975-1980 Rede Globo logo, along with 4 bolts on each corner. The plaque-like object then flips over to the other side, revealing "FILMOTECA GLOBAL" in a modified ITC Avant Garde Bold font (also called Rede Globo Bold), with the 1st word outlined and the 2nd filled with white, as well as a smaller logo below it and a card with "POSTAL" pinned to it. The object then fades to the Rede Globo logo, and it zooms out. "FILMOTECA GLOBAL" eventually fades in above it, followed by "MAIS UM SERVIÇO CULTURAL DA" in a round font also used by Rede Globo during the time, and then the "REDE GLOBO" wordmark appears in a larger size. The logo then fades out barring the Rede Globo wordmark.

Technique: Live-action footage combined with early CGI.

Audio: A snippet of Ganawa (Blue Moses) by Randy Weston.

Availability: Unknown.

2nd Logo (1980-1986)


Visuals: On a black background,

Technique: Early CGI.

Audio: Same as before.

Availability: Used in tandem with the first two Globo Video logos until 1986.

Filmoteca Global
Globo Video
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