Crystal Pyramid Productions

From the Audiovisual Identity Database, the motion graphics museum


Background

Crystal Pyramid Productions is a video production company founded in 1981 by Mark Schulze, eventually being joined by Patricia Mooney a year later.



1st Logo (2001-2016)

Visuals: On a black background, a rainbow-tinted glass prism zooms out to the left, alongside the words "Crystal Pyramid Productions" row by row to the right, all while the camera slowly zoom out. The "a" in "Crystal" is shining until the last third of the sequence.

Variants:

  • On the 2014 demo reel, four copies of the logo are shown.
  • In the logo's later years, it begins with multiple, waving rainbow colored light waves beaming on a space background, spreading out while four silver pieces and the outline of a pyramid rotate in varying directions. The pyramid appears through a fade-in effect and continues to spin until said sequence crossfades into a cut version of the normal visuals, which is darker than before.

Technique: CGI.

Audio: A metallic, light shining sound effect.

Audio Variants: In the logo's early years, an extended, light shining note is heard.

Availability: The logo appears on their 2009 and 2010 demo reels. The later variant appears on the "Broadcast Segments" video.

2nd Logo (September 18, 2018-November 22, 2021)

Visuals: On a bright background with a faint vignette and bokeh lights, multiple pieces of the logo fly in from various sides of the screen and into the center where a large ball of light slowly dies down. Together, they form a medium velvet red-white shaded prism next to "Crystal Pyramid Productions Award-Winning Video" in a stacked format that is also aligned to the right edge of the prism.

Technique: CGI.

Audio: The same soundtrack from before.

Availability: It appears on their 2018 and 2010 demo reels, as well as their 2020 bio video.

3rd Logo (March 24, 2022)

Visuals: On a yellow vertical gradient background, a purple triangle, in four pieces divided by three horizontal bars in a brighter shades of said color, alongside two moderately bright sections, fades in and slowly zooms in. At the same time, "Crystal Pyramid Productions", in a stacked format and a vintage-style serif font, type in letter by letter.

Technique: Flash animation.

Audio: A short and elegant, rhythmic string sting.

Availability: It was only seen on CPP Speakers Examples - 2023.

4th Logo (February 10, 2023-)

Visuals: The logo follows the same animation and structure as before but with a blue, four-shaded prism in place of the triangle.

Technique: Flash animation.

Audio: A soft and upbeat, high note EDM fanfare ending with a low bass note.

Availability: The logo first appeared on their 2023 demo reel.

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