Chang Hong Channel Film & Video Co.: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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'''Visuals:''' On a black background, we see the text "Chang Hong Film & Video Co. (HK)" in a Times font. From the left side of the screen we see a bright green "TC" in a lined font. Below the text we see the two Chinese characters, and its translation, "Presents". All the text are in red.
'''Visuals:''' Over a black background, the logo starts with the text "Chang Hong Film & Video Co. (HK)" in a Times font. From the left side of the screen we see a bright green "TC" in a lined font. Below the text we see the two Chinese characters, and its translation, "Presents". All the text are in red.


'''Technique:''' None.
'''Technique:''' None.

Revision as of 11:55, 27 November 2023


Background

Chang Hong Channel Film & Video Company was established in Taipei, Taiwan in 1991. The company has produced films for Taiwan and Hong Kong.

1st Logo (1993)

Visuals: Just the company name in handwritten Chinese ("長宏影視股份有限公司") and in red, with its translation reading "CHANG HONG CHANNEL FILM & VIDEO COMPANY" below, also in red, all on a black background.

Technique: None.

Audio: None.

Availability: Seen on early films such as Butterfly Sword.

2nd Logo (1993-1994)


Visuals: Over a black background, the logo starts with the text "Chang Hong Film & Video Co. (HK)" in a Times font. From the left side of the screen we see a bright green "TC" in a lined font. Below the text we see the two Chinese characters, and its translation, "Presents". All the text are in red.

Technique: None.

Audio: None.

Availability: Seen on Hunting List.

3rd Logo (July 21, 1994)

Visuals: On a black background, the red Chinese text "長宏影視股份有限公司" (in the same style as the first logo) appears letter-by-letter.

Technique: The letters appearing.

Audio: None.

Availability: Seen on Shaolin Popey.


4th Logo (1994-mid/late 1990s)


Visuals: On a space background, there is a filmstrip fading in with blue fire from left to right, staring right at us. A blue comet-like thing then zooms out to us in trails, and then the filmstrip gets moving to the right. The stars and the filmstrip moving get more intense, as we see that the comet-like thing is actually a "C", panning to the center of the screen. Once it's panned, a platinum H, all of the sudden appears zooming in at us. Four characters, which are actually the company's name, appear forming and fading in from some stars with all the logo staring right at us and the filmstrip still moving rapidly. It zooms out to us a little to make place for the text "CHANG HONG CHANNEL FILM & VIDEO CO." on white.

Technique: CGI.

Audio: A loud muffled whirring sound, followed by a mish-mash of a loud zap, a climatic wind sound and a roar of a jet engine, and to finish it, a bombastic 5-note fanfare (which resembles the Long Shong 2nd Logo), with the last note being held with an loud explosion in the beginning and a muffled explosion at the end of it.

Availability: Its first known appearance is on Grandpa's Love.


5th Logo (1995-unknown retirement year)


Visuals: On a blue space background, multiple stars fly into the horizon. A silver filmstrip scrolls in below whereas a silver stylized filmstrip symbol made up of four parts appear from the top. As they both stop, with the latter halting first before the former, they lose depth and flash and form a flat, colorized version of the symbol (the top right and left shapes are red and black) and the company name in Chinese and English.

Technique: CGI.

Audio: It starts with a series of synthesized zap sounds before going to a prideful synthesized fanfare. A bang is heard when the logo flashes.

Availability: Seen on Super Mischieves.

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