CRM/McGraw Hill Films

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 18:26, 6 October 2023 by Camenati (talk | contribs) (Text replacement - "Music/Sounds" to "Audio")

(1979-1982)


Logo: On a black background, we see several red triangles with smaller triangles inside zoom out from the left to the center. Then, the same happens with the triangles from the right, then the triangles at the top. After the triangles from each side stop zooming out, the center triangle flashes, and after the last triangle zooms into the triangle, then, a head shape facing the right zooms out. it stops at a comfortable position with a bit of the shape left on the triangle. After the head stops zooming, the text

CRM/McGRAW-HILL
presents

with some blue chyron at the front moves up and stops at the center. The chyron disappears as the triangle and head zoom in until we can't see it. Then, the text flashes and zooms out.

Technique: Standard 70s scanimate.

Audio: An abridged version of the CRM Productions and McGraw-Hill Films logos' music.

Availability: Seen on some educational films distributed by the company.

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