CRM/McGraw Hill Films

From the Audiovisual Identity Database, the motion graphics museum

(1979-1982)

Logo: On a black background, we see several triangles with smaller triangles inside zoom out from the left to the center. Then, the same happens with the triangles from the right, then the triangles to the top. After the triangles from each side stop zooming out, the triangle flashes. After the last triangle zooms into the triangle, it flashes as a purple head shape facing the right zooms out. it stops at a comfortable position with a bit of the shape left on the triangle. After the head stops zooming, the text

CRM/McGRAW-HILL

presents

with some chyron at the front moves up and stops at the centre. The chyron disappears as the triangle and head zoom in umtil we can't see it. Then, the text blinks and zooms out.

FX/SFX: The zooming, flashing, chyron and blinking. Typical scanimate for the time

Music/Sounds: Same as the CRM Productions and McGraw Hill logo, but also distorted, again, due to film deterioration.

Availability: Very rare. Seen on some educational films.

Editor's Note: None.

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