Draft:Al Ahram for Cinema and Video

From the Audiovisual Identity Database, the motion graphics museum




Background

Al Ahram for Cinema and Video is one of the oldest film production companies in Egypt. First established in 1987 by Mr. Ibrahim Shawky Salem, its main goal was to produce films, television series, programs and television plays with the highest artistic value possible. The company solely produced more than 120 films between the years 1987 and 1994. It also produced more than 10 television programs within these years and has lately started producing television series, it produced about 50 series.


1st Logo (mid-late 1980s?)

Visuals: Unknown.

Technique: Some Scanimate animation at the beginning and then CGI.

Audio: A synth fanfare that sounds like it came from a Sega Genesis/Megadrive game.

Availability: Seen on Egyptian movies at the time including Anbar Al Mawt.

2nd Logo (1980s-1990s)

Visuals: Unknown.

Technique: CGI.

Audio: Same as the previous logo.

Availability: Seen on Egyptian movies at the time including Tady El Ashrar.

3rd Logo (1989-1994)

Visuals: A blue triangle outline zooms out with a blue trail effect, splitting into three triangles, resembling three pyramids of varying sizes. A blue filmstrip wipes in from a beam of light behind the three pyramids. Behind the pyramids, a yellow sunburst appears animating. The Arabic company name in red zooms out below with a trail effect, followed by a spark of light forming the smaller blue Arabic text below.

Technique: Backlit cel animation.

Audio: A traditional Arabic fanfare.

Availability: Seen on Egyptian movies at the time. It was first seen on Ahlam Alabit.

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