VID

Credits

Descriptions by
WileE2005

Captures by
Eric S., JHprod, Gilblitz112, RedheadXilamGuy, and LogosForTheWin

Editions by
shnick1985, MegaAveron25, and AnimeTVLogos

Video captures courtesy of
Nick Kondratov, Алексей Тарасов, Gilby 1385, архив записей, Sergei Melnik, Виктор Панфилов, El ChannEl, LogoLibraryinc, SFS EAS, Ilya Avtonomov (Markelold), and GrischaDJ TWO

Background: "Vzglyad i Drugiye" (translation: Outlook and Others) was founded in 1987 by co-founders of the Vzglyad (Glance) TV program: Vlad Listyev, Alexander Lyubimov, Andrey Razbash, and others. Listyev wanted to use a strange symbol as the company's symbol, and his wife offered to try the death mask of Taoist philosopher Guo Xiang with a three-footed toad on its head in the Museum of Eastern Culture. When the museum forbade using it as a logo, Listyev modified it with CGI (and led to some...unique results). Tragedy struck in March 1995 when, not long after becoming head of the ORT network (now Channel One), Listyev was mysteriously shot dead in his apartment. To this day, the murderers have never been found or identified. For a whole day, ORT and many other Russian channels went off the air and only displayed a photo of him with the text "Vladislav Listyev has been killed". In October 2017, in order to start shifting from television to digital media, VID rebranded itself to VIDgital (ВИDgital) and debuted a completely new logo.

VID

1st Logo (October 25, 1990-2002)

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  The original VID logo

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  L-Club variant

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  L-Club AFD 1994 variant

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  Otdyhay! variant

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  Christmas variant

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  "Presents" variant (1996)

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  "You're watching" variant

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  Oba-na! spoof variant

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  Second Christmas variant

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  Variant with a different font

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Nicknames: "VID and Krylya Media Productions", "Maskless Logo II"

Logo: On a red wireframe background we see the texts written in Evolventa font blur in and out by order: "ТЕЛЕКОМПАНИЯ ВИD", "КРЫЛЬЯ МЕДИА", "представляют".

FX/SFX: TBA

Music/Sounds: Andrey Razbash's voice announcer saying, "Телекомпания ВИD, Крылья Медиа представляют", accompanied by synth swooshes.

Availability: Rare. It's seen before the TV program 'Крылья' which is hard to find because VID has deleted most videos of it from YouTube.

Editor's Note: The second and final logo on the page without the mask.

13th Logo (March 7, 2013-September 30, 2017)

Nicknames: "3D Stone Mask", "The New Mask", "Tame Mask II"

Logo: Same concept as 11th logo, but modified a bit. Against the cerulean gradient background, a gold line stretches outwards horizontally in the center of the screen, resembling a CRT television powering up. The line opens up and glows, the word "телекомпания" is scrolling in faint large letters within the bar; on the center of the screen, the new brown 3D version of the mask appears out of thin air instantly and zooms in and a thin black ring pulsates like a ripple. The mask stops in the center of the screen, as in the previous logo, and the circle reaches an optical gold circle. The word "ВИD" appears in the same typeface used in the first logo, some lines close in around the mask, words "телекомпания" and "представляет" appear over and under the mask respectively. Some light illuminates the mask from the right.

Variant: Like the 11th logo, it sometimes cross-fades to the close-up of the waving Russian flag with the text "При финансовой поддержке Федерального агентства по печати и массовым коммуникациям" ("With the financial support from Federal Agency on Press and Mass Communications") after the finished product is displayed.

FX/SFX: Modern 3D graphics and effects, the 3D mask.

Music/Sounds: Same as the last logo, though both words are "spaced out further" while being said.

Music/Sounds Variant: Same as the 11th logo.

Availability: First appeared on March 7, 2013 before Pole Chudes, this logo was used until September 30, 2017.

Editor's Note: The logo has been sighted as ugly due to the somewhat strange version of the mask.

VIDgital

(October 5, 2017- )

Nicknames: "Toad on the Mask", "The Redesigned Mask", "ВИDgital", "Friendly Mask", "Tame Mask III"

Logo: A reddish-brown toad walks on top of an off-white sculpture, which turns out to be a brand new version of the mask logo (with a less scary look that more closely resembles Guo Xiang's actual death mask than the old one did), particles fly around the mask as it smiles. The word "ВИDgital" appears in a brand new typeface as the toad turns into being part of an off-white stone mask sculpture. The company name kind of looks like "BNDgital".

Variants:

• There is a version before Служу Отчизне (I Serve the Fatherland!) - like the last logo, it cross-fades to a close-up of the waving Russian flag with "При финансовой поддержке Федерального агентства по печати и массовым коммуникациям" ("With the financial support from Federal Agency on Press and Mass Communications"), but without the announcer's voice.
• Sometimes, the logo fades out and the white spaced-out text "ПРЕДСТАВЛЯЕТ" in a tall Times New Roman font fades in on a black background.

FX/SFX: CGI animation.

Music/Sounds: A hip-hop beat, or a rather dramatic theme with synths that begins with some banging sounds.

Availability: Current. Seen before TV programs Служу Отчизне!, Жди меня which is aired on NTV since October 27, 2017.

Editor's Note: This is the 1st time that the logo received an overhaul, this time with a focus on the toad and a mask that actually looks friendly.