Movistar: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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===Background===
⚫
==={{Ordinal|1}} Logo (2005-2009)===
'''Movistar''' is a major telecommunications provider, founded by Spanish company Telefónica in July 25, 1995. Movistar provides fixed and mobile telephony, broadband, and subscription television services. Aside from Spain, they serve a large part of Latin America, including the territories of Argentina, Chile, Colombia, Ecuador, El Salvador, Mexico, Peru, Uruguay, and Venezuela. Their sibling brand is the German-owned O2.


⚫
===1st Logo (2005-2009)===
'''Logo:''' In a blue background same as the Telefónica and Movistar logos, a green <nowiki>''</nowiki>M<nowiki>''</nowiki> rotates and the company name appears below, and the slogan <nowiki>''</nowiki>Tú nos inspiras<nowiki>''</nowiki>.
'''Visuals:''' In a blue background same as the Telefónica and Movistar logos, a green <nowiki>''</nowiki>M<nowiki>''</nowiki> rotates and the company name appears below, and the slogan <nowiki>''</nowiki>Tú nos inspiras<nowiki>''</nowiki>.


'''Variants:''' A sphere turns into the <nowiki>''</nowiki>M<nowiki>''</nowiki> and the rest of the logo plays normally.
'''Variants:''' A sphere turns into the <nowiki>''</nowiki>M<nowiki>''</nowiki> and the rest of the logo plays normally. On Spanish commercials, the Telefónica logo appears on the top of the Movistar logo, also seen on Mexican, Peruvian and Argentine commercials.


'''Technique:''' 3D logo.
'''Technique:''' 3D logo.


'''Music/Sounds''': The end of the commercial song, a announcer says <nowiki>''</nowiki>Movistar, tú nos inspiras<nowiki>''</nowiki> o Tú nos inspiras, Movistar<nowiki>''</nowiki>.
'''Audio:''' The end of the commercial song, a announcer says <nowiki>''</nowiki>Movistar, tú nos inspiras<nowiki>''</nowiki> o Tú nos inspiras, Movistar<nowiki>''</nowiki>.
'''Music/Sounds Variants''':
'''Audio Variants:'''


'''Availability''': Seen at the end of commercials since 2005 between 2009
'''Availability:''' Seen at the end of commercials since 2005 between 2009




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===2nd Logo (2009-2010)===
===2nd Logo (2009-2010)===


'''Logo:''' The same background as before, but appears a cell phone, a home phone, a TV and a At sign dissapears before the Movistar text fades, also the slogan <nowiki>''</nowiki>Te conecta con todo<nowiki>''</nowiki>
'''Visuals:''' The same background as before, but appears a cell phone, a home phone, a TV and a At sign dissapears before the Movistar text fades, also the slogan <nowiki>''</nowiki>Te conecta con todo<nowiki>''</nowiki>


'''Variants:''' The entire Movistar logo.
'''Variants:''' The entire Movistar logo.
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'''Technique:''' 3D logo.
'''Technique:''' 3D logo.


'''Music/Sounds''': The end of the commercial song, a announcer says <nowiki>''</nowiki>Movistar<nowiki>''</nowiki> or <nowiki>''</nowiki>Movistar, te conecta con todo<nowiki>''</nowiki>.
'''Audio:''' The end of the commercial song, a announcer says <nowiki>''</nowiki>Movistar<nowiki>''</nowiki> or <nowiki>''</nowiki>Movistar, te conecta con todo<nowiki>''</nowiki>.
'''Music/Sounds Variants''':
'''Audio Variants:'''


'''Availability''': Seen at the end of commercials since 2009 between 2010
'''Availability:''' Seen at the end of commercials since 2009 between 2010




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'''Logo:''' A cloudy blue sky, we see the vertical logo of Movistar and the slogan says <nowiki>''</nowiki>Compartida, la vida es más<nowiki>''</nowiki>, also it reads <nowiki>''</nowiki>Fijo, Movil, Internet and Televisión<nowiki>''</nowiki>, the words rotates to the drawings and the URL www.movistar.cl.
'''Visuals:''' A cloudy blue sky is the vertical logo of Movistar and the slogan says <nowiki>''</nowiki>Compartida, la vida es más<nowiki>''</nowiki>, also it reads <nowiki>''</nowiki>Fijo, Movil, Internet and Televisión<nowiki>''</nowiki>, the words rotates to the drawings and the URL www.movistar.cl.


'''Variants:''' The Telefónica logo appears below since 2014.
'''Variants:''' The Telefónica logo appears below since 2014.
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'''Technique:''' 3D logo.
'''Technique:''' 3D logo.


'''Music/Sounds''': The end of the commercial song, a announcer says <nowiki>''</nowiki>Compartida, la vida es más<nowiki>''</nowiki> or <nowiki>''</nowiki>Movistar<nowiki>''</nowiki>.
'''Audio:''' The end of the commercial song, a announcer says <nowiki>''</nowiki>Compartida, la vida es más<nowiki>''</nowiki> or <nowiki>''</nowiki>Movistar<nowiki>''</nowiki>.


'''Availability''': Seen at the end of commercials since 2010 between 2017
'''Availability:''' Seen at the end of commercials since 2010 between 2017




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'''Logo:''' On a light blue or green background, the white M and the Movistar text zooms out, also the slogan <nowiki>''</nowiki>Elige todo<nowiki>''</nowiki>.
'''Visuals:''' On a light blue or green background, the white M and the Movistar text zooms out, also the slogan <nowiki>''</nowiki>Elige todo<nowiki>''</nowiki>.


'''Variants:''' The entire Movistar logo. The new font since 2020.
'''Variants:''' The entire Movistar logo. The new font since 2020.
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'''Technique:''' 3D logo.
'''Technique:''' 3D logo.


'''Music/Sounds''': The end of the commercial song, a announcer says <nowiki>''</nowiki>Movistar, elige todo<nowiki>''</nowiki>.
'''Audio:''' The end of the commercial song, a announcer says <nowiki>''</nowiki>Movistar, elige todo<nowiki>''</nowiki>.


'''Availability''': Current
'''Availability:''' Current

⚫
[[Category:Chile]]
[[Category:Chilean commercial tags]]
[[Category:Spain]]
[[Category:Spanish commercial tags]]
[[Category:Commercial tags]]
[[Category:Commercial tags]]
⚫
[[Category:International]]
[[Category:International commercial tags]]

Latest revision as of 15:21, 31 May 2024




Background

Movistar is a major telecommunications provider, founded by Spanish company Telefónica in July 25, 1995. Movistar provides fixed and mobile telephony, broadband, and subscription television services. Aside from Spain, they serve a large part of Latin America, including the territories of Argentina, Chile, Colombia, Ecuador, El Salvador, Mexico, Peru, Uruguay, and Venezuela. Their sibling brand is the German-owned O2.

1st Logo (2005-2009)

Visuals: In a blue background same as the Telefónica and Movistar logos, a green ''M'' rotates and the company name appears below, and the slogan ''Tú nos inspiras''.

Variants: A sphere turns into the ''M'' and the rest of the logo plays normally. On Spanish commercials, the Telefónica logo appears on the top of the Movistar logo, also seen on Mexican, Peruvian and Argentine commercials.

Technique: 3D logo.

Audio: The end of the commercial song, a announcer says ''Movistar, tú nos inspiras'' o Tú nos inspiras, Movistar''.

Audio Variants:

Availability: Seen at the end of commercials since 2005 between 2009


2nd Logo (2009-2010)

Visuals: The same background as before, but appears a cell phone, a home phone, a TV and a At sign dissapears before the Movistar text fades, also the slogan ''Te conecta con todo''

Variants: The entire Movistar logo.

Technique: 3D logo.

Audio: The end of the commercial song, a announcer says ''Movistar'' or ''Movistar, te conecta con todo''.

Audio Variants:

Availability: Seen at the end of commercials since 2009 between 2010


3rd Logo (2010-2017)

Visuals: A cloudy blue sky is the vertical logo of Movistar and the slogan says ''Compartida, la vida es más'', also it reads ''Fijo, Movil, Internet and Televisión'', the words rotates to the drawings and the URL www.movistar.cl.

Variants: The Telefónica logo appears below since 2014.

Technique: 3D logo.

Audio: The end of the commercial song, a announcer says ''Compartida, la vida es más'' or ''Movistar''.

Availability: Seen at the end of commercials since 2010 between 2017


4th Logo (2017-)

Visuals: On a light blue or green background, the white M and the Movistar text zooms out, also the slogan ''Elige todo''.

Variants: The entire Movistar logo. The new font since 2020.

Technique: 3D logo.

Audio: The end of the commercial song, a announcer says ''Movistar, elige todo''.

Availability: Current

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