Forum Film

Background

Forum Film is a film distributor owned by Cineworld via Cinema City International which serves Israel, Bulgaria, Romania, Hungary, Poland, Czechia and Slovakia. The company handles distribution of titles from The Walt Disney Studios, Sony Pictures, Paramount Pictures and Lionsgate in Israel.

1st Logo (Late 1980's-1990's)

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Visuals: On a pink analog spiral background, a Greek pedestal, with a pillar resembling two F's mirrored with one another, reveals itself and zooms up to the screen. The pedestal then moves out of view as a shiny filmstrip with Hebrew text appears scrolling to the right. The pedestal reappears from behind it and sets above.

Technique: 2D animation over analog computer effects.

Audio: An old trumpet fanfare.

Availability: Can be found on Hebrew Disney VHS releases.

2nd Logo (1990's-2012)

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Visuals: Over a dark blue floor, a flash of light appears in the far, bringing forth two bronze bars. The bars connect on top, and more bars grow beside them to form the "FF" logo. The camera pans out to show the full logo with the same Hebrew text below it, then it shines.

Technique: CGI.

Audio: A triumphant 8-note trumpet theme with a gong at the end.

Availability: Seen on titles released by Forum both theatrically and on home video during that period.

3rd Logo (2006-2012)

Visuals: On a watery-blue background, we see the Forum Film symbol as it forms. After its formation, the Forum Film wordmark in both Hebrew and English appears before being placed on the bottom of the symbol.

Variant: Several variations also exist for its international divisions such as Poland with the text being replaced.

Technique: CGI.

Audio: A triumphant fanfare.

Availability: Seen on titles released by Forum during that period.

4th Logo (2012-)

Visuals: On a plain background with bright lenses scattered over it, a golden cylinder is formed through slices connecting. A single ring is sliced off from its top to make for a proper pedestal, then an "F" zooms out, spins to reveal another "F" mirrored to it, and sets above the pedestal. "FORUM FILM" flips in letter-by-letter below the logo.

Technique: CGI.

Audio: Presumably an updated version of the previous logo's audio.

Availability: Seen on Israeli theatrical prints of titles from 20th Century Fox (until 2019), Paramount Pictures, Sony Pictures, and Lionsgate from 2012 onwards. It is unknown if this logo appears before releases of Disney/BVI titles in that country despite Forum's logo appearing on posters prior to the Fox acquisition.