Draft:Philips: Difference between revisions
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Seen on Philips Commercials on this time. |
Seen on Philips Commercials on this time. |
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==={{Ordinal|5}} Logo (1977)=== |
==={{Ordinal|5}} Logo (1977-1981)=== |
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'''Audio:''' |
'''Audio:''' |
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A Spanish announcer. |
A Spanish announcer or an announcer says “Simply years ahead.” |
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'''Availability:''' |
'''Availability:''' |
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On Los Grandes da Philips commercial, as such on Philips commercials on this time |
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==={{Ordinal|6}} Logo (1980-1987)=== |
==={{Ordinal|6}} Logo (1980-1987)=== |
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Revision as of 08:44, 5 July 2024
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Background
Koninklijke Philips N.V. (lit. 'Royal Philips'), commonly shortened to Philips, is a Dutch multinational conglomerate corporation that was founded in Eindhoven in 1891. Since 1997, its world headquarters have been situated in Amsterdam, though the Benelux headquarters is still in Eindhoven. Philips was once one of the largest consumer electronics companies in the world, but later focused on health technology, having divested its other divisions. The company was founded in 1891 by Gerard Philips and his father Frederik, with their first products being light bulbs. Philips employs around 80,000 people across 100 countries. The company gained its royal honorary title (hence the Koninklijke) in 1998 and dropped the "Electronics" in its name in 2013, due to its refocusing on healthcare technology.
Philips is organized into three main divisions: Personal Health (formerly Philips Consumer Electronics and Philips Domestic Appliances and Personal Care), Connected Care, and Diagnosis & Treatment (formerly Philips Medical Systems). The lighting division was spun off as a separate company, Signify N.V.
The company started making electric shavers in 1939 under the Philishave and Norelco brands, and post-war it developed the Compact Cassette, an audiotape format, and co-developed the compact disc format with Sony, as well as numerous other technologies. As of 2012, Philips was the largest manufacturer of lighting in the world as measured by revenue.
Philips has a primary listing on the Euronext Amsterdam stock exchange and is a component of the Euro Stoxx 50 stock market index. It has a secondary listing on the New York Stock Exchange. Acquisitions included Signetics and Magnavox. It also founded a multidisciplinary sports club called PSV Eindhoven in 1913.
1st Logo (1959-1966)
Visuals: On a background of commercial end, we see the zoom of Philips shield.
Variants:
- On 1959 Commercial, the commercial end background is Mountain. After this background becomes blue.
- On 1960 "Freund der Familie" commercial end is room with hippos, after this, background becomes blue, and "Freund der Familie" text appears under Philips shield.
- On 1961 commercial, on blue background zooms Philips shield, and "Trust in Philips is World-wide".
- On 1964 commercial, Philips text form instead of shield, after this fades the "harmony in comfort and sound" and after this, the curtain appear.
- On 1965 commercial, Philips shield not zooms, on Philips shield, stars blinking. On this variant, Philips text, and "on lasting value" appear.
- On 1966 " 75 Years of Music" commercial, the commercial end background is fireworks, first, fireworks forms the name of the company, after this, on fireworks background Philips shield is zooms.
Technique: Camera-controlled animation.
Audio: End theme of commercial.
Audio Variants: On 1965 commercial, announcer says: "It's Philips for lasting value." with End theme of commercial.
Availability: Seen on Philips commercials on this time.
2nd Logo (1967-1968)
Visuals: On a background of commercial end, we see just the Philips shield fades.
Variants:
- On 1967 commercial Philisol, on pink background, the product "Philisol" seen in left with the name of product and Philips shield in right.
- On 1968 commercial Philishave, we see the product Philishave with the name of the product and Philips shield.
Technique: Cel animation.
Audio:
- On 1967 commercial Philisol, announcer with theme of commercial.
- On 1968 commercial Philishave, only theme of commercial.
Availability: Seen on 1967 commercial Philisol and 1968 commercial Philishave.
3rd Logo (1969-1970's)
Visuals: On a pink background the white Philips wordmark.
Technique: A still image captured by a camera.
Audio: Announcer says “É da Philips.”
Availability: Seen on Philips Brazilian Commercials on this time, such as Ladyshave in 1970s.
Legacy: Some people think about this, announcer says “Это Philips.” on Russian, but this is Brazilian Announcer says “É da Philips.”
4th Logo (1974-1981)
Visuals: On a black background, we see the form of the green Philips logo.
Technique: Scanimate.
Audio: Announcer says “Philips, Simply Years Ahead”. On some commercials, end theme or after the announcer, we hear the beeps, when stars appear.
Availability: Seen on Philips Commercials on this time.
5th Logo (1977-1981)
Visuals: Just fades the black background with white Philips shield.
Technique: Still image fades
Audio: A Spanish announcer or an announcer says “Simply years ahead.”
Availability: On Los Grandes da Philips commercial, as such on Philips commercials on this time
6th Logo (1980-1987)
Visuals: Just Philips wordmark with Philips shield appear.
Technique: Cel animation
Audio: Announcer with theme of commercial or just theme of commercial.
Availability: Seen on Philips commercials on this time.
7th Logo (1981-1985)
Visuals: On blue background, we see the white Philips shield with “We want you to have your best” slogan fades.
Variants:
- On 1984 Australian commercial, on white field with blue sky and black mountains we see the Australian design award on glass circle with White Philips wordmark. After this, Design award become the white Philips shield on blue background with white “We want you to have your best”.
- On some commercials, we see on blue gradient background form of silver Philips shield.
Technique: Still image.
Audio: Announcer says “Philips. We want you to have your best.”
Audio Variants:
- On 1984 Australian Commercial, chorus sing “Philips, really want to have We want you to have your best!”
- On some commercials announcer says “We want you to have your best!”
Availability: Seen on Philips commercials on this time.
8th Logo (1985-1995)
Visuals: On blue background, we see the turn to blue to white Philips shield, after this Philips wordmark fly from Philips shield with white “Take a closer look” slogan fades.
Technique: Computer animation.
Audio: Announcer says “Philips. Take a closer look.”
Audio Variants:
- On some commercials, announcer just say “Take a closer look.”
Availability: Seen on Philips commercials on this time.
