Disney Digital Network: Difference between revisions
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===Background=== |
===Background=== |
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'''Disney Digital Network''' was an American multi-channel network located in Culver City, California. It is the successor to '''Maker Studios''', co-founded by Lisa Donovan, Danny Zappin, Scott Katz, Kassem Gharaibeh, Shay Carl, Rawn Erickson II, Ben Donovan, and Philip DeFranco in 2009. Maker Studios was acquired by [[The Walt Disney Company]] in 2014 for $500 million, and was absorbed into the newly formed Disney Digital Network in 2017. Outside of the US, Maker has significant audiences in the UK, Brazil and Australia, and aims to expand its Asian operations, where it currently has 700 million monthly unique views. Run by René Rechtman (now runs Moonbug Entertainment), President for International, Maker is building a headquarters in London for its commercial, production and marketing activities outside the US. An Asian hub has been established in Singapore, offering limited commercial and marketing support until the business is larger. Following the Disney acquisition, the company suffered multiple rounds of layoffs, executive shuffling, and partner cut-offs. On April 30, 2019, the division has been completely disabled. |
'''Disney Digital Network''' was an American multi-channel network located in Culver City, California. It is the successor to '''Maker Studios''', co-founded by Lisa Donovan, Danny Zappin, Scott Katz, Kassem Gharaibeh, Shay Carl, Rawn Erickson II, Ben Donovan, and Philip DeFranco in 2009. Maker Studios was acquired by [[The Walt Disney Company]] in 2014 for $500 million, and was absorbed into the newly formed Disney Digital Network in 2017. Outside of the US, Maker has significant audiences in the UK, Brazil and Australia, and aims to expand its Asian operations, where it currently has 700 million monthly unique views. Run by René Rechtman (now runs Moonbug Entertainment), President for International, Maker is building a headquarters in London for its commercial, production and marketing activities outside the US. An Asian hub has been established in Singapore, offering limited commercial and marketing support until the business is larger. Following the Disney acquisition, the company suffered multiple rounds of layoffs, executive shuffling, and partner cut-offs. On April 30, 2019, the division has been completely disabled and it was transferred to Disney Advertising Sales (now merged into Disney Advertising Sales). |
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==Maker Studios== |
==Maker Studios== |
Revision as of 10:42, 23 April 2022
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Background
Disney Digital Network was an American multi-channel network located in Culver City, California. It is the successor to Maker Studios, co-founded by Lisa Donovan, Danny Zappin, Scott Katz, Kassem Gharaibeh, Shay Carl, Rawn Erickson II, Ben Donovan, and Philip DeFranco in 2009. Maker Studios was acquired by The Walt Disney Company in 2014 for $500 million, and was absorbed into the newly formed Disney Digital Network in 2017. Outside of the US, Maker has significant audiences in the UK, Brazil and Australia, and aims to expand its Asian operations, where it currently has 700 million monthly unique views. Run by René Rechtman (now runs Moonbug Entertainment), President for International, Maker is building a headquarters in London for its commercial, production and marketing activities outside the US. An Asian hub has been established in Singapore, offering limited commercial and marketing support until the business is larger. Following the Disney acquisition, the company suffered multiple rounds of layoffs, executive shuffling, and partner cut-offs. On April 30, 2019, the division has been completely disabled and it was transferred to Disney Advertising Sales (now merged into Disney Advertising Sales).
Maker Studios
(2009-2017)
TBA.
Disney Digital Network
(2017-2019)
TBA.