Channel 7: Difference between revisions

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Revision as of 03:15, 9 October 2023

Background

Channel 7 HD (officially ช่อง 7 เอชดี in Thailand) is a Thai television station formed in November 27, 1967. The station is currently owned by Bangkok Broadcasting & Television. It was previously owned alongside Royal Thai Army from 1967 until 2018.

Contents

1st Logo (1976-1981)	2nd Logo (1980-1984)	3rd Logo (1984-1988)	4th Logo (1988-1989)	5th Logo (1989-1997)	7th Logo (1990-1993)


8th Logo (1993-1994)	8th Logo (1991-1995)	9th Logo (1993-1994)	10th Logo (1995-1997)	11th Logo (1997-2005)

1st Logo (1976-1981)

Visuals: The slowed-down Cascom Neon Lights template plays in reverse. After the footage stops, the Channel 7 logo (consisting of three conjoined colored circles, red, blue and green, cut to form a single circle with three white conjoined ovals from said circles overlapping with 7 in the center) fades inside of the light lenses one by one in a counter-clockwise direction, starting at the top right light. The lights start to glow as the final logo fades into the bottom-right lens.

Technique: Scanimation.

Audio: A catchy flute and synth tune featuring a choir singing "ช่อง 7 สีทีวีเพื่อคุณ" (Channel 7, TV color for you), ending with the three-note square wave glissando.

2nd Logo (1980-1984)

Visuals: On a zooming starfield, a glowing neon projection of a man sitting in a chair moves to the left, rotating as it does so. A blue light is also seen moving in and it's large beams start facing and forcing into the camera, as the screen gets bright. It all disappears and the Channel 7 logo fades in, as more stars appear behind.

Technique: Scanimation.

Audio: Same as before.

3rd Logo (1984-1988)

Visuals: Against a black background with a blue grid floor, a yellow neon circle zooms in, with two satellite dishes sliding from either side of the screen, facing said circle. Once they all stop moving, the satellites emit radio waves towards the circle. A shine is seen wiping across the circle in a clockwise motion. Aftr a second, the waves and circle flash and the company logo appears inside of the circle, with said circle turning magenta. The waves flash a couple more times after that.

Technique: Scanimation.

Audio: Same as before.

4th Logo (1988-1989)

Visuals: The company logo is shown against a black background, this time with a thicker ring surrounding it. The ring is a gradient of blue, pink, orange, yellow and lime. Several light beams are seen blinking across the circle.

Technique: Scanimation.

Audio: A shortened version of the previous logo's jingles.

5th Logo (1989-1997)

Visuals: On a space background, a satellite spins from the top left corner of the screen towards the bottom right. The satellite then turns towards the left, facing the right side as a rainbow tunnel beams out of it. The satellite turns, thus making the tunnel face the camera. The screen briefly flashes white before we are transported to a blue-gray tunnel with a bend towards the right. The company logo, this time with the three circles being complete, flies towards the center from the right, leaving a trail behind it.

Variant: An early variant of the logo exists. There, the satellite zooms out from the left side of the screen and towards the center before turning to face the left side. As it shoots out the rainbow tunnel, the company logo flies from the dish, briefly stopping before zooming to the center, all while leaving a train behind.

Technique: 80s CGI graphics.

Audio: Same as the 1st logo.

6th Logo (1990)

Visuals: A golden beam of light is seen in the center of the screen. Several rectangles with either solid or dotted lines zoom in from the light, alongside the logo, which is once again, flat and at the bottom. The logo moves upwards and faces the screen as the squares continue to zoom in.

Technique: Computer animation

Audio: Same as before.

7th Logo (1990-1993)

Visuals: A portion of a Cascom SIP 3 template plays. Once the footage stops playing, the three RGB circles fly from the top side and bottom corners, "colliding" with each other. Once they join together, the center of the circle flashes and the number 7 appears in the center.

Technique: CGI.

Audio: Same as before.

8th Logo (1991-1995)

Visuals: Against a sky background, we see a rainbow drawing itself in and folding over. The logo flies from the center and "bounces" down as it does so.

Variant: Sometimes, the logo may fly from the right side of the rainbow, leaving behind a trail.

Technique: CGI.

Audio: Same as before.

9th Logo (1993-1994)

Visuals: A time-lapse video of a mostly cloudy sky with a glass floor is seen. The logo appears just above the floor, moving to the left and right whilst leaving a trail behind, once again facing upwards. Once it gets close to the screen, it turns upwards and moves to the center.

Technique: Live-action and chyron animaiton.

Audio: Same as before.

10th Logo (1995-1997)

Visuals: Set against a rainbow tunnel, several white specks are seen zooming in, alongside the company logo, which appears to be facing upward. The logo rises and faces the screen, then spins towards the right three times.

Technique: 2D CGI.

Audio: Same as before.

11th Logo (1997-2005)

Visuals: Not necessarily a single logo per se, rather a collection of idents where a certain color is the main focus:

Orange: Against an orange background with a spinning globe zooming in, the company logo slowly zooms out and turns upright. At the start, it is seen leaving a green and blue trail behind. After the logo places itself, a lens flare appears on top of the logo.
Blue: Set against a black-blue gradient background, there is a yellow starburst in the center of the screen spinning counter-clockwise, with white streaks flying towards it on the right and out on the left side. Around the starburst are several colored rings, which turn to layer over each other before the red, blue and green rings move to the top left, top right and bottom sides of the screen, respectively, all while leaving a white trail. The logo fades in front of the starburst and the rings return to their natural positions whilst a lens flare drops from the top. A white light wipes around the logo afterwards.
Purple: There is a blue-purple "nebula" in the center with a translucent orb in front of it. The "nebula" soins counter-clockwise as a yellow lens flare shines in the top left corner of the orb. Three curved shapes in the logo's primary colors zoom out, making ovals and crescents as the logo fades inside the orb. Another set of curves zoom out and make patterns as a white lens flare wipes across the bottom part of the orb.
Yellow: Set in a cloudy background with yellow clouds, there are rays of yellow light shooting outward. The light appears to be spinning clockwise. The company logo fades in from the center of the lights, slowly turning as it does so. The logo zooms in as more rays of light shine around it and a yellow ball expands behind it.
Green: Over a murky green background, there is a small white light in the center with various green-yellow curves spinning clockwise or counter-clockwise. Along with the curves is some Thai text in either white or black, which spins counter-clockwise. A light blinks above the text in the top part and three blurry colored circles (red, blue and green) zoom out from the top. Once they stop, their focus increases to reveal the channel's logo before a white light blinks behind it.

Technique: All CGI.

Audio: Same as before.

@@ Line 22: / Line 22: @@
 {{YouTube|id=8zFlv5oBe1k}}
-'''Logo:''' The slowed-down [[Cascom]] Neon Lights template plays in reverse. After the footage stops, the Channel 7 logo (consisting of three conjoined colored circles, red, blue and green, cut to form a single circle with three white conjoined ovals from said circles overlapping with 7 in the center) fades inside of the light lenses one by one in a counter-clockwise direction, starting at the top right light. The lights start to glow as the final logo fades into the bottom-right lens.
+'''Visuals:''' The slowed-down [[Cascom]] Neon Lights template plays in reverse. After the footage stops, the Channel 7 logo (consisting of three conjoined colored circles, red, blue and green, cut to form a single circle with three white conjoined ovals from said circles overlapping with 7 in the center) fades inside of the light lenses one by one in a counter-clockwise direction, starting at the top right light. The lights start to glow as the final logo fades into the bottom-right lens.
 '''Technique:''' Scanimation.
@@ Line 36: / Line 36: @@
 {{YouTube|id=TcEfDfOUSB0}}
-'''Logo:''' On a zooming starfield, a glowing neon projection of a man sitting in a chair moves to the left, rotating as it does so. A blue light is also seen moving in and it's large beams start facing and forcing into the camera, as the screen gets bright. It all disappears and the Channel 7 logo fades in, as more stars appear behind.
+'''Visuals:''' On a zooming starfield, a glowing neon projection of a man sitting in a chair moves to the left, rotating as it does so. A blue light is also seen moving in and it's large beams start facing and forcing into the camera, as the screen gets bright. It all disappears and the Channel 7 logo fades in, as more stars appear behind.
 '''Technique:''' Scanimation.
@@ Line 49: / Line 49: @@
 </gallery>{{YouTube|id=w_7r-Ibx9YM}}
-'''Logo:''' Against a black background with a blue grid floor, a yellow neon circle zooms in, with two satellite dishes sliding from either side of the screen, facing said circle. Once they all stop moving, the satellites emit radio waves towards the circle. A shine is seen wiping across the circle in a clockwise motion. Aftr a second, the waves and circle flash and the company logo appears inside of the circle, with said circle turning magenta. The waves flash a couple more times after that.
+'''Visuals:''' Against a black background with a blue grid floor, a yellow neon circle zooms in, with two satellite dishes sliding from either side of the screen, facing said circle. Once they all stop moving, the satellites emit radio waves towards the circle. A shine is seen wiping across the circle in a clockwise motion. Aftr a second, the waves and circle flash and the company logo appears inside of the circle, with said circle turning magenta. The waves flash a couple more times after that.
 '''Technique:''' Scanimation.
@@ Line 62: / Line 62: @@
 </gallery>
 {{YouTube|id=4_xZURrPID8}}
-'''Logo:''' The company logo is shown against a black background, this time with a thicker ring surrounding it. The ring is a gradient of blue, pink, orange, yellow and lime. Several light beams are seen blinking across the circle.
+'''Visuals:''' The company logo is shown against a black background, this time with a thicker ring surrounding it. The ring is a gradient of blue, pink, orange, yellow and lime. Several light beams are seen blinking across the circle.
 '''Technique:''' Scanimation.
@@ Line 75: / Line 75: @@
 </gallery>{{YouTube|id=cI5A8OgbC64|id2=2RUYgGHGULw}}
-'''Logo:''' On a space background, a satellite spins from the top left corner of the screen towards the bottom right. The satellite then turns towards the left, facing the right side as a rainbow tunnel beams out of it. The satellite turns, thus making the tunnel face the camera. The screen briefly flashes white before we are transported to a blue-gray tunnel with a bend towards the right. The company logo, this time with the three circles being complete, flies towards the center from the right, leaving a trail behind it.
+'''Visuals:''' On a space background, a satellite spins from the top left corner of the screen towards the bottom right. The satellite then turns towards the left, facing the right side as a rainbow tunnel beams out of it. The satellite turns, thus making the tunnel face the camera. The screen briefly flashes white before we are transported to a blue-gray tunnel with a bend towards the right. The company logo, this time with the three circles being complete, flies towards the center from the right, leaving a trail behind it.
 '''Variant:''' An early variant of the logo exists. There, the satellite zooms out from the left side of the screen and towards the center before turning to face the left side. As it shoots out the rainbow tunnel, the company logo flies from the dish, briefly stopping before zooming to the center, all while leaving a train behind.
@@ Line 90: / Line 90: @@
 </gallery>{{YouTube|id=DFHbVK-D-ic|t=11}}
-'''Logo:''' A golden beam of light is seen in the center of the screen. Several rectangles with either solid or dotted lines zoom in from the light, alongside the logo, which is once again, flat and at the bottom. The logo moves upwards and faces the screen as the squares continue to zoom in.
+'''Visuals:''' A golden beam of light is seen in the center of the screen. Several rectangles with either solid or dotted lines zoom in from the light, alongside the logo, which is once again, flat and at the bottom. The logo moves upwards and faces the screen as the squares continue to zoom in.
 '''Technique:''' Computer animation
@@ Line 105: / Line 105: @@
 </gallery>
 {{YouTube|id=zWQ6_L_G0Yw}}
-'''Logo:''' A portion of a Cascom SIP 3 template plays. Once the footage stops playing, the three RGB circles fly from the top side and bottom corners, "colliding" with each other. Once they join together, the center of the circle flashes and the number 7 appears in the center.
+'''Visuals:''' A portion of a Cascom SIP 3 template plays. Once the footage stops playing, the three RGB circles fly from the top side and bottom corners, "colliding" with each other. Once they join together, the center of the circle flashes and the number 7 appears in the center.
 '''Technique:''' CGI.
@@ Line 118: / Line 118: @@
 </gallery>{{YouTube|id=3H_2d7q7n8E|id2=3Dg-hw_fSe4}}
-'''Logo:''' Against a sky background, we see a rainbow drawing itself in and folding over. The logo flies from the center and "bounces" down as it does so.
+'''Visuals:''' Against a sky background, we see a rainbow drawing itself in and folding over. The logo flies from the center and "bounces" down as it does so.
 '''Variant:''' Sometimes, the logo may fly from the right side of the rainbow, leaving behind a trail.
@@ Line 133: / Line 133: @@
 </gallery>{{YouTube|id=hDL0VMYZ7gQ}}
-'''Logo:''' A time-lapse video of a mostly cloudy sky with a glass floor is seen. The logo appears just above the floor, moving to the left and right whilst leaving a trail behind, once again facing upwards. Once it gets close to the screen, it turns upwards and moves to the center.
+'''Visuals:''' A time-lapse video of a mostly cloudy sky with a glass floor is seen. The logo appears just above the floor, moving to the left and right whilst leaving a trail behind, once again facing upwards. Once it gets close to the screen, it turns upwards and moves to the center.
 '''Technique:''' Live-action and chyron animaiton.
@@ Line 146: / Line 146: @@
 </gallery>
 {{YouTube|id=QuyepodPfVU}}
-'''Logo:''' Set against a rainbow tunnel, several white specks are seen zooming in, alongside the company logo, which appears to be facing upward. The logo rises and faces the screen, then spins towards the right three times.
+'''Visuals:''' Set against a rainbow tunnel, several white specks are seen zooming in, alongside the company logo, which appears to be facing upward. The logo rises and faces the screen, then spins towards the right three times.
 '''Technique:''' 2D CGI.
@@ Line 159: / Line 159: @@
 </gallery>{{YouTube|id=NEtApbbElpw|id2=uqnVBY0kl7A|id3=8z0X_MWQ9y4|id4=wdG8sFxN2OI|id5=Mf3iTv_mdho}}
-'''Logo:''' Not necessarily a single logo per se, rather a collection of idents where a certain color is the main focus:
+'''Visuals:''' Not necessarily a single logo per se, rather a collection of idents where a certain color is the main focus:
 * Orange: Against an orange background with a spinning globe zooming in, the company logo slowly zooms out and turns upright. At the start, it is seen leaving a green and blue trail behind. After the logo places itself, a lens flare appears on top of the logo.